social media researchThinking of advertising on Snapchat?

Wondering if others are finding Snapchat ads effective?

In this article, you’ll discover new research that sheds light on whether advertising on Snapchat is worthwhile for businesses.

Snapchat Advertising: Is It Working? New Research by Michelle Krasniak on Social Media Examiner.

Snapchat Advertising: Is It Working? New Research by Michelle Krasniak on Social Media Examiner.

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social media reviewsAre you considering including chatbots in your marketing and customer support?

Wondering how consumers are responding to chatbots?

In this article, you’ll discover new research that shares consumer reactions to chatbots and the issues businesses should address before integrating chatbots.

Chatbots and Social Media: New Research by Michelle Krasniak on Social Media Examiner.

Chatbots and Social Media: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchAre Millennials part of your customer base?

Wondering how best to reach them on social media?

In this article, you’ll discover insights from new research you can use to get your social media messages in front of Millennials.

Reaching Millennials With Social Media: New Research by Michelle Krasniak on Social Media Examiner.

Reaching Millennials With Social Media: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchDo you run social media campaigns for the holidays?

Wondering if social media efforts during holiday seasons impact sales?

In this article, you’ll discover new research that shows why small businesses should maintain a consistent social presence all year long, and why small- and medium-sized businesses should participate in larger, holistic holiday campaigns.

Do Holiday Specials via Social Media Work? New Research by Michelle Krasniak on Social Media Examiner.

Do Holiday Specials via Social Media Work? New Research by Michelle Krasniak on Social Media Examiner.

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social media research Is your company considering influencer marketing?

Wondering how social influencers might fit into your overall marketing strategy?

Many businesses aren’t sure if influencer marketing is a fit for them, or even how to go about pursuing a relationship with potential influencers.

In this article, you’ll discover why social influencer marketing is useful, where brands are running influencer campaigns, and which tactics are most successful.

Social Influencer Marketing on the Rise: New Research by Michelle Krasniak on Social Media Examiner.

Social Influencer Marketing on the Rise: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchIs your company wondering where to allocate its advertising budget?

Are you on the fence about whether jumping into social media advertising is worth it?

New research shows that for the first time, digital and social media ad spending has surpassed that of TV. Marketers everywhere may revisit their strategies, leading to big changes in ad spend.

In this article, you’ll discover where digital advertising dollars are being spent, why marketers are flocking to certain media, and how you can keep up with the pack.

allocation of digital advertising dollars

Discover new research regarding the spend of social media advertising dollars.

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social media researchDo you wonder how your peers are using social media?

Wondering if you should focus on Instagram or Snapchat? Thinking of getting into live video?

In our eighth-annual social media study, more than 5,000 marketers reveal where they focus their social media efforts.

This industry report also shows you which social tactics are most effective and how content plays a role in social media marketing.

2016 social media marketing industry report

Discover how marketers are using social media to grow their businesses.

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social media researchDo you know where to spend your social media marketing dollars?

Wondering what works for other businesses?

In this article you’ll discover recent insights on the effectiveness of paid social media marketing.

effectiveness of paid social media marketing

Discover insights revealed by new research on the effectiveness of paid social media marketing.

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social media researchAre you adding Snapchat to your social media marketing?

Wondering what Snapchat’s audience responds to?

In this article you’ll discover recent insights on Snapchat and how marketers can use the platform to reach targeted audiences with ads and other content.

snapchat platform insights

Discover the latest insights on Snapchat and ways marketers can use it to reach their target audience.

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