How to Check Social Media Privacy Settings

social media how toAre you concerned about your online privacy?

Have you checked the privacy settings for all of your social media platforms?

Personal social media management is now more important than ever. As marketers, we’re usually out there promoting our business, yet we still need to be conscious of our privacy.

In this article you’ll discover how to adjust the privacy settings on your social media sites, so you share only what you want with the people you want.

Why Check Your Privacy Settings?

Content uploaded to social media platforms is not always secure, so it’s imperative to understand how to use the privacy features your social media sites have to offer.

social media privacy settins

Find out where to check and adjust your privacy settings on top social media networks.

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How to Run a Successful Instagram Contest

social media how toIs Instagram part of your social media marketing?

Do you want to run contests on Instagram?

Adding Instagram contests to your social media mix can quickly expand your reach.

In this article I’ll explain the different types, as well as how to create and run a successful Instagram contest for your brand or business.

Types of Instagram Contests

There are many kinds of Instagram contests. Here is a rundown of the top three:

run an instagram contest

Learn how to run 3 different kinds of contests on Insagram.

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How Researching Competitors Can Improve Your Blog Content

social media how to

Do you need ideas for blog topics?

Do you know what content performs best for your competitors?

When you know what content works for your competitors, you can use those topics to brainstorm ideas for your own blog articles.

In this article I’ll share five ways to research your competitors’ content and tools to help you do that.

#1: Identify the Most Shared Content

You and your competitors are trying to attract the same audience. If people are sharing content from competitors’ sites, there’s a good chance they’ll share similar content from your site as well. That’s why it’s important to research what content competitors are publishing and where they’re finding the most engagement.

competitor content research

Find out how to improve your content by researching your competitors’ content.

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5 Ways to Grow Your Leads With LinkedIn

social media how toDo you use LinkedIn to find potential clients?

Want to use LinkedIn more effectively?

To grow your network, you need to build relationships and become an invaluable resource to others.

In this article you’ll discover how to use LinkedIn to better connect with leads and prospects.

grow linkedin leads

Find out how to grow leads with your LinkedIn profile.

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How to Use Google Analytics Behavior Reports to Optimize Your Content

social media how toDo you want to know what content performs best on your website?

Have you heard of Behavior reports in Google Analytics?

Knowing how visitors move through your website and interact with your content lets you optimize your website performance and conversions.

In this article I’ll share how Google Analytics Behavior reports let you assess the performance of your content and the actions visitors take on your website.

Note: One way to get the most out of any Google Analytics data is to set up conversion goals. If you haven’t done this already, set up the easiest goal type by reviewing the first point under the Google Analytics Admin header in this Google Analytics Basics post.

use google analytics behavior reports

Find out how to optimize your content with data from Google Analtyics Behavior reports.

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Facebook Reviews: What Marketers Need to Know

social media how toDoes your business get Facebook reviews?

Are you concerned about the effect of poor reviews on your business?

Facebook has a star rating system that lets your customers share their experience (whether positive or negative) with others.

In this article I’ll share everything you need to know about Facebook star reviews, including what they are and how to shut them off.

What Are Facebook Reviews?

According to Facebook, star ratings encourage more people to rate a business, making it eligible to appear in the news feed. This helps readers discover new businesses, while businesses create greater brand awareness.

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8 Types of Rich Media to Share on Google+

social media how to

Want new ways to benefit from Google+?

Have you shared rich media on Google+?

When you provide rich media within Google+, you maximize the reach and engagement of each piece of content and make it easy for visitors to consume.

Here are eight types of rich media content to share on Google+.

Why Rich Media on Google+

Many social media users, especially those on mobile, don’t want to leave the platform they’re on. With rich media, your audience can enjoy your attention-grabbing content without leaving the platform.

rich media posts on google plus

Find out how to use eight types of rich media in your Google+ posts.

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How to Use the LinkedIn Data Export Tool to Improve Your Marketing

social media how toDo you want to analyze your past interactions on LinkedIn?

Do you want information that could help you understand your LinkedIn behavior?

The LinkedIn Data Export tool offers deeper insight into your LinkedIn activity.

In this article I’ll share the seven export files you can use to target ads, build keyword lists, create a list of connections and more.

how to use the linkedin data tool

Find out how to download useful information using the LinkedIn Data Export Tool.

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How to Get More Out of Facebook Ads

social media how toDo you use Facebook to promote your business?

Are you struggling to find ways to get noticed on the platform?

With each update to Facebook, it becomes increasingly harder for small businesses to make a splash in front of their intended audience.

Here are four marketing tactics you can use to get more out of your Facebook advertising.

get more out of facebook ads

Find out how you can get more out Facebook advertising.

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