Are you ready to take your Pinterest marketing to the next level?
Most companies open a Pinterest account, pin their content and repin other people’s material.
While that’s a great place to start, it’s the bare minimum.
In this article I’ll share five techniques to improve your Pinterest marketing.
#1: Approach Pinterest Like a Search Engine
When creating any content, if you approach it with an SEO mindset, you’re already a step ahead of the rest. Even though Pinterest is a visual platform, text plays a very important role.
Have you been struggling to figure out how Pinterest could help market your business?
Pinterest represents a massive opportunity for both consumer-focused and business-to-business companies.
In this article, I’ll show you three ways to build a successful Pinterest presence for your business.
The key to building a successful business is the ability to create loyal relationships with your clients or customers.
In the ‘How Content Can Help You Build a Loyal Following’ episode of the Social Media Marketing podcast, Michael Stelzner interviewed Pat Flynn of Smart Passive Income.
They discuss how to build loyalty by providing valuable content and making a connection on a personal level through social media.
A great way to do this is to use Pinterest.
Here’s a look at 4 simple ways you can use Pinterest to make connections and provide value.
#1: Tell Your Company’s Story
Every company has a personality and a story to tell. When you reveal your unique story, you help establish credibility and foster a personal connection with your Pinterest followers.
A good place to start is to look into your company’s history.