5 Tools That Help Measure Your Social Media Influence

social media toolsDo you know if you’re having an impact on Twitter, Facebook and other social media networks? Do you want some tips on how to measure your social media influence?

As Twitter continues to grow, tools to enhance your Twitter experience and measure your influence are popping up all over the web. In this article, I’ll highlight five free tools that offer easy ways to keep track of your influence on Twitter and beyond.

#1: Klout

Perhaps one of the more well-known resources for measuring your Twitter influence is Klout, which is available as an extension for Chrome and Firefox, as well as the stand-alone site. Late last year, Twitter client Seesmic also integrated Klout scores into its desktop and web versions.

Using data from your Twitter, Facebook and LinkedIn accounts (and soon Foursquare as well), Klout determines your overall influence, providing basic graphs and a good-looking user interface.

klout dashboard

Klout serves up your stats at a glance on your dashboard.

Although the calculation of Klout scores is apparently quite complicated, the results are shown with very basic graphs and diagrams.

klout score overview

Basic graphs show changes in your statistics.

Statistics covered include amplification probability (how likely it is that your message will be retweeted or replied to), the size of your network and your true reach, which takes into account the amount of interaction received per post.

klout influence and reach

Line graphs show how influential you are.

One of the most fascinating stats (if not especially helpful), is the Influences section, that shows which users influence you and whom you influence in return.

klout influencer of

Detailed information about the users you influence.

Another fun (but less-than-useful) feature is the achievements section. Very similar to Foursquare’s badges or Gowalla’s pins, these are simply icons collected for things like having a message retweeted more than 50 times, or having 100 users mention you.

klout badges

Achievement awards to collect.

Klout makes it easy to compare your score with other users’ scores. By entering another user’s Twitter handle, you can also see stats comparing your accounts. The browser extensions make it easier to compare at a glance by adding Klout scores to Twitter.com, although I would be surprised if anyone interested in Klout scores uses Twitter’s web interface on a regular basis.

Overall, Klout is an eye-catching, easy-to-use platform that delivers a basic overview of your activity and outreach via Twitter and Facebook. With the possibility of getting free stuff based on your Klout score, I’d say it’s not a bad place to start, although I wouldn’t recommend seriously relying on the fluctuating scores.

#2: TwentyFeet

TwentyFeet is another tool that pulls in data from Facebook and Twitter and presents it in graph form. The layout is made up of a set of graphs showing data from various time frames, such as last week, last month or last quarter.

If both of your accounts are connected, you can also switch between your Facebook and Twitter stats and among different accounts for each service. The right-hand panel shows an activity stream made up of significant changes in your account stats, which you can also have directly emailed to you.

twentyfeet twitter metrics

Line graphs detail fluctuations in your Twitter activity.

TwentyFeet’s stats are fairly similar to Klout’s, including friends and followers, retweets, mentions and Facebook status comments. Until recently, Facebook “unfriend” stats were also available, but due to Facebook’s policies, they have been removed.

twentyfeet following stats

Track your followers using TwentyFeet's detailed graphs.

TwentyFeet makes your data more manageable and easy to understand by pointing out significant differences. As I said before, these differences can be emailed to you, or you can view them in your activity stream when you log in.

twentyfeet activity stream

The activity stream brings the important data out of the graphs into an easy-to-read format.

“Significant differences” occur when the number of friends, followers, mentions, retweets or comments increases or decreases substantially. For each statistic, an icon will show you whether the numbers have risen or fallen and what the expected change would be. For instance:

twentyfeet activity stream example

Major changes in your stats are shown in the activity stream.

Changes in data for each element are shown above the graphs, which include conversation feedback, influence indicators (mentions, retweets), reputation indicators (followers, times listed, followers lost) and personal stats, such as number of links posted or total number of tweets.

twentyfeet facebook conversation feedback graph

TwentyFeet's Facebook statistics show conversation feedback.

TwentyFeet is a great way to get a quick overview of your activity and influence over a period of time such as a week or a month. It’s also a great tool to get in-depth information about your followers, as each graph leads to a closer look at each specific day’s stats, including which users started or stopped following you. If you want to know specific details about your accounts, and if you have several accounts to look at, this is a tool you should try.

#3: Crowdbooster

A recent addition to the social media stats arena is Crowdbooster (which is still in beta). At the top of the dashboard, you can see one of the most useful features of the tool, Titled Recommendations. Using your existing data, Crowdbooster determines when your posts will receive the most interaction and have the most influence on your audience and recommends the best times for you to tweet the following day.

crowdbooster dashboard

Recommended times to post are shown at the top of the Crowdbooster dashboard.

The dashboard also includes a graphic overview of your account, which shows the number of replies, retweets, likes and comments received and the number of people reached. This way you can see how your posts are best leveraged to reach the largest audience possible.

crowdbooster how are my tweets doing

Crowdbooster shows how many people your posts are reaching.

The left-side panel details your basic stats such as followers, total tweets, mentions and retweets, with indications of how these have risen or fallen in the past day.

crowdbooster sidebar

Daily changes are shown in green in the menu panel.

Like most of these data-based tools, graphs detail changes in follower numbers, as well as pointing out who your most influential followers are and who has retweeted your posts the most times. This retweet data is fascinating, as it includes the number of users who potentially saw your message and which particular tweet was retweeted.

crowdbooster followers

A line graph details rises and falls in your follower numbers.

#4: TweetStats

For a more general data overview, TweetStats is incredibly easy to use. This is another tool that allows you to enter any Twitter handle, so you can check multiple accounts or compare other users’ accounts to your own.

The first time you use TweetStats, all of your tweets need to be analyzed, which may take some time. However, once this is done, the process is generally quite fast.

TweetStats is focused on your own Twitter activity and delivers a page of graphs detailing the different ways you interact with Twitter. Bar graphs are used to show which days and times you are most active, whom you interact with the most and even which interfaces you use most regularly.

tweetstats graphs

Bar graphs are used for each different metric.

From the “Tweet Timeline” graph, you can choose a month to get a more detailed view, including all the above statistics for that month alone. A simple line graph details your friend and follower growth on a daily basis as well.

To get an idea of what you tweet about, the last section of TweetStats is made up of a “Tweet Cloud” and a “Hashtag Cloud.” These show the terms, user names and hashtags you’ve used on a regular basis, with emphasis on those you use most often. It even picks out the top five for you. And unlike Klout’s top five “topics you are influential about,” I find these to be much more accurate.

tweetstats word clouds

TweetStats' word clouds analyze the topics you tweet about most often.

#5: My Web Career

Unlike the tools that focus on Twitter statistics, My Web Career analyzes data from Twitter, Facebook, LinkedIn, Quora and web search results to determine your “Career Score.” This score is based on the size of your network, your overall social media presence and the strength and reliability of your connections.

mywebcareer dashboard

My Web Career's dashboard gives an overview of your score and the metrics affecting it.

The most useful aspects of this tool are the “My Data” and “My Network” sections, which offer pie-chart breakdowns of your statistics. If you’ve connected your LinkedIn account, you’ll be able to explore with colorful charts which companies your contacts work for and which industries they work in.

mywebcareer linkedin industries chart

See which industries you are connected to by connecting your LinkedIn account.

mywebcareer people pie chart

Discover which companies your connections work for through the "My Data" section.

My Web Career also offers an easy way to explore your contacts through the “My Network” section, which creates diagrams of your connections, showing which companies you are connected to, how many people you know at each one and how you are connected to various people through Facebook and LinkedIn. This is a useful tool for exploring your network and discovering the best way to take advantage of your connections.

mywebcareer network diagram

My Web Career's "My Network" tools help you explore your network and understand how to leverage your connections.

Although this tool does not have such a strong focus on Twitter specifically, it’s a great networking tool and is useful when exploring the way your social profiles connect across the web to create an overall picture of yourself or your business.

What do you think? Have you tried any of these tools before? I would love to hear your thoughts about what works for you and what doesn’t. And of course I’m sure there are plenty of wonderful tools I have not highlighted, so please share your favorites in the comments box below.

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About the Author, Belle Beth Cooper

Belle has spent the past four years as a freelance writer and social media consultant and now spends her days wielding a pencil as Attendly's resident Inbound Marketer. Follow her on Twitter @BelleBethCooper. Other posts by »




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  • http://www.ranashahbaz.com/ Rana Shahbaz

    Corina,

    Great list of tools especially my web career, will definitely try it. 

    Thanks for sharing it.

  • David O’Donnell

    Social Sprout: http://sproutsocial.com
    PostRank: http://www.postrank.com

  • René Power

    Interesting. Can’t get into the flaws associated with Klout (again) but all seem useful. I like SocialMention too.

  • http://twitter.com/fizzarahman F ! z z z Z z z z z

    This has been an amazing share, Corina.
    Thank you :-)

  • http://www.jongarciadesign.com/ Jon Garcia

    Thanks for sharing those resources. Nice to know there’s more than Klout. I also just read on Mashable that Google Analytics now offers social media engagement analytics for Google’s +1, Twitter, Facebook and more. http://mashable.com/2011/06/30/google-analytics-social-plugin/

  • http://blog.jmarkafghans.com/ J G Hughes

    Interesting tools. I’ve tried them all; not certain what to do with all of that information. Gives me something to think about and work on, though.

    Thanks for the post.

  • http://www.facebook.com/profile.php?id=100001063281089 Nancy Rose

    Great information. I just tried out Klout and was easy to setup. I wanted to utilize my fan page instead of my personal page, and doesn’t seem to have a way to do that. Do the other tools allow you to select personal page versus fan page (or business page)?

  • http://www.fromdreamstolifestyle.com Patrick

    Wow. Great post. Those all seem like very useful tools for tracking influence across the web. It’s nice to see some new ways to analyze our web presence and social influence.

  • LSL713

    Yet another extremely helpful post. Crowdbooster looks like a great tool for getting the most out of your blog posts, much like TweetWhen for Twitter. I’m definitely going to play around with My Web Career – seems like a quick way to discover opportunities for better engagement. 

    Readers here might be interested in a post I wrote recently about 12 Great Free Tools for Social Media Monitoring (http://www.inkhouse.net/12-great-free-tools-for-social-media-monitoring/) – hope you all find it helpful!

  • http://kimrandall.me/ Kim Randall

    I am partial to SproutSocial these days, but do like using the others except for Klout. Klout has nice graphs, but I feel it is severely flawed by making your social presence more about popularity contests and less about actual engagement and quality. I can @reply 100 people an lol or a Hi and my score goes up? Where’s the quality in that? Just my opinion. 

  • http://twitter.com/sigquit Octavian Popescu

    Have a look at the Labels Weight as well (launched last week as part of Labels.io) – our focus is not on measuring your online popularity (as all of the above do) but your relative authority, as a function of the *impact* the content you create has on your peers.

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  • http://twitter.com/Cherivd Cheri Davidson

    Very cool info. I will be checking out a few of these to see which I find works the best for my business. Thanks for sharing

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  • http://efanpage.com Sebastian

    Great additions David.  I dont think Postrank is as integrated as the others though.  Which is your favorite and why?

  • http://twitter.com/PJVesperman Patrick Vesperman

    Nice info. Hootsuite also has integrated the Klout score.

  • http://www.debkrier.com Deb Krier

    Great info. I’ve used Klout for a while, but will sign up for the others. Will be interesting to compare the results. Thanks!

  • http://twitter.com/CanyonComm Canyon Comm

    Is anyone else still resistant to compare business influence to the ideal of Justin Beiber (Klout 100 score)? A more accurate measuring stick of qualitative input is would add greater value B2B Marketers.

  • http://twitter.com/corinamackay Corina Mackay

    Hi Rana,

    Glad you enjoyed the post – I’d love to hear what your thoughts are on My Web Career when you’ve tried it out, all these tools seem to have their own good and bad points, so it’s great to test them all out!

    Thanks for reading,

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks for adding those links, David. I haven’t played with Sprout Social, and didn’t list it here because I was focusing on free tools, but I’ve heard a lot of good feedback about it. I’ve found Postrank to be a very handy tool in measuring the influence and reach of blog posts, and would recommend bloggers try it out.

  • http://twitter.com/corinamackay Corina Mackay

    Hi Rene,

    Yes, Klout is a much debated app, in terms of its effectiveness, and personally I’m disappointed at the number of Twitter clients and big brands jumping on board with Klout, as I think a lot of other tools have more effective analytics, and more data to offer.

    Thanks for mentioning SocialMention, it’s always good to be on the lookout for new tools to try!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks for reading, Phizza! I hope you got some value from the post!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Jon,

    I agree, it seems as though Klout is becoming somewhat of a ‘standard’ quite quickly, but there are many other services that do a similar (and perhaps better) job.

    Thanks for sharing the Mashable link!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks for reading! Choosing the right tool depends on what data you are after, and how you want to put it to use, what were your thoughts on these services when you tested them?

  • http://twitter.com/corinamackay Corina Mackay

    Hi Nancy,

    Thanks for reading! I’m glad you found it easy to set up your Klout account – that can often be half the battle! If you want to collect data on your Facebook fan page, you could try Postrank Analytics (www.postrank.com), which can track up to 5 websites, one of which could be the URL for your Facebook Fan Page, I assume. You can also track Youtube videos with Postrank, it’s very handy!

    Twentyfeet will allow you to monitor a Facebook Fan Page, although a free account only includes one Facebook account and one Twitter account, with a fee for additional accounts.

    If it’s a Twitter account you want to monitor that’s separate to your personal account, Tweetstats will give you data on any Twitter handle you like. Crowdbooster also allows you to monitor feedback on several Twitter accounts.

    I hope this helps!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Patrick,

    Thanks for reading. I’d love to hear your feedback if you try some of these tools!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi, thanks for your comment!

    Crowdbooster is very handy, although it’s focused mostly on Twitter activity. Postrank Analytics (as mentioned above) is a great tool for monitoring the popularity of your blog posts, though!

  • http://twitter.com/GalenRodgers Galen Rodgers

    Great article.  Didn’t know about all of these except Klout.  Have you used Empire Avenue?  What are your thoughts on that platform?

    Galen

  • http://twitter.com/corinamackay Corina Mackay

    Hi Kim,

    I definitely see your point about Klout, unfortunately it seems very easy for social media monitoring tools to fall into the trap of measuring popularity rather than genuine engagement and quality interaction. I’m not sure any service or tool has got the perfect package as yet, but I’m willing to keep testing new ones and hoping they develop into a more effective service that measures our influence right across the Web.

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Octavian,

    Thanks for adding to the mix!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Cheri,

    I’m glad you got some valuable information. I’d love to hear what your thoughts are, particularly from a business perspective, as to which tools help you the most.

    Thanks for reading!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks for the tip, Patrick!

  • http://twitter.com/corinamackay Corina Mackay

    Hi Deb,

    Depending on what results you’re after, each service offers a very different slant on social media analytics. Do let us know which one(s) you prefer, and why!

    Corina

  • Phillip Matson

    Thank you for posting. Klout is one of my favorites! 

    Phil
    pmatson.com

  • http://twitter.com/corinamackay Corina Mackay

    Hi Galen,

    I’d recommend testing out some of these other tools, they all give a different perspective on measuring social media data.

    I have used Empire Avenue – some months ago now. I recently closed my account there, however, as I found the game-style of the service to be more of an addictive time-waster than a useful analytics tool. I’d love to hear from those that use it regularly though, about the benefits of Empire Avenue!

    Thanks for reading,

    Corina

  • http://twitter.com/pmatsondotcom Phil Matson

    klout is one of my favorites. Thank you for the article. 

    -Phil
    pmatson.com

  • http://www.mynotetakingnerd.com/blog Lewis LaLanne – NoteTakingNerd

    Whoah, that’s a ton of screen shots you had to take for this post! But I’m glad you did because just trying to explain them wouldn’t have done these services justice. Once another entirely thorough (setting up and analyzing all five of these) post by Corina!!! Whoot woot!  

    I’ve yet to try any of these but I’m wondering, if there was one you’d suggest a beginner start with, which would you suggest? 

  • http://www.facebook.com/people/Ellen-Manning/100001680653343 Ellen Manning

    Great article, Corina. I’ve already started using Klout and love it. Thanks for sharing. You seem to be tuned into the Social Media vibe so I’m just wondering what are your thoughts on this new ark.com idea. Thanks!

  • Jen_Rad

    MyWebCareer did not seem to have any options to also connect Twitter accounts, it seems to only connect Facebook, LinkedIn and Quora. Am I missing something or was that a typo in the article?
    Thanks!

  • http://blog.jmarkafghans.com/ J G Hughes

    Actually, TwentyFeet is still compiling and Crowdbooster hasn’t sent my invitation. But, Klout and TweetStats seem to show that I’m all over the place in social media – I don’t have a niche or specific area that I consistently follow or in which I consistently lead. Which is interesting.

    I’m really not certain what to make of MyWebCareer. I’m a small business owner, hand-crocheted afghans, hats, scarves, etc., and I don’t (yet) see the benefits from this information. I do see, however, that I’m not really doing anything in social media that relates to advancing my business.

    Interesting – hadn’t really thought of those things. And, although I probably knew those facts, seeing them in Technicolor does make an impression. Lots to think about.

  • http://crowdbooster.com/ Ricky Yean

    Corina! Thanks for a great write-up. Crowdbooster is proud to be part of the list.

    Let me contribute to the conversation. We measure so we can improve, and that’s why we created a really easy interface to help users draw conclusions from the measurement data. Actionable recommendations like best times to tweet really help social media pros become more effective and strategic when going about their day-to-day.

    Would love to talk more about it Corina. Thanks again!

    Ricky
    CEO, Crowdbooster.com

  • http://crowdbooster.com/ Ricky Yean

    Klout still has ways to go but they are the leading solution and marching to become the standard. You shouldn’t think about Klout as an overall influence measure. They are specifically about your online influence. Well, even more specifically they are about your influence on social media platforms like Facebook, twitter and linkedin. That’s important for every business to know and strive for if they want to compete.

  • http://twitter.com/dLookWeb dLook

    Great tools, aiming Klout some more

  • http://brandyousocial.com Karl Sly

    Awesome post Corina! There are a lot of tools here, I’d love to get my hands in over the weekend. I’m really excited about seeing how far I can push CrowdBooster. 

  • http://www.online-business-virtual-assistant.com/ Shilpi Roy – Virtual Assistant

    Hi Corina! Great sharing of apps and my favorite is Klout and will surely try others too.

    Recently posted : http://www.online-business-virtual-assistant.com/blog/part-3-5-effective-ways-to-promote-your-ebay-and-amazon-business-using-twitter/

  • http://twitter.com/corinamackay Corina Mackay

    Ah yes, some of the services take some time to pull in your data. Thankfully, after the initial sign-up period, this is generally a fast process each time you check back in.

    MyWebCareer is probably more useful for individuals, to assess their presence across the Web, but there are some interesting insights to gain from each of these tools.

    Let me know if you need an invite to get started with Crowdbooster and I’ll send one your way :)

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks, Lewis! I’m glad the screenshots paid off, I agree that it’s easier to understand all the lingo when you can see it in front of you.

    It really does depend on what you’d like to know about, but I think Tweetstats is a great place to start, to get an idea of how you’re using Twitter. You can plug in any of your Twitter handles, and the beauty of it is there’s no sign up – just type your handle in and wait!

    For more in-depth info, Klout or TwentyFeet would be a good place to start. TwentyFeet offers more in-depth insights, but it can take some time to trawl through all the info!

    Let me know what you think when you’ve tested them out, I’d love to hear your thoughts!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Jen,

    I have connected my Twitter account on MyWebCareer, as well as the others you mentioned. If you click on “My Settings” near the top right of the screen, and then choose “Manage Connections” from the menu on the left-hand side, you should have the option of connecting your Twitter account there.

    I hope that helps!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Ricky,

    Thanks a lot for joining the conversation! Crowdbooster definitely has some stand-out points, one of which is the recommended times to tweet. Congrats on the great work so far!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hey Karl,

    Thanks for reading! I do hope you try these out, they are a lot of fun, and very helpful in different ways. If you need an invite for CrowdBooster, hit me up on Twitter!

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Hi Ellen,

    The Ark website seems like an interesting idea, I could see it being quite effective if enough people joined up, and would be interested to hear some feedback about the effectiveness of the program as time goes on.

    Thanks for reading,

    Corina

  • http://www.facebook.com/erwinvanlitsenburg Erwin van Litsenburg

    Hi Corina,
    Great list … although a score of 666 on My Webcareer is a little tricky ;-)  
    I use 3 out of 5 and will for sure try the other 2 (MyWebCareer and TweetStats).
    Erwin van Litsenburg (from the Netherlands)
    SocialMediaSucces.nl

  • http://www.aaroneden.com/ Aaron Eden

    Corina,

    This is a brilliant resource. I’d love to give “my we career” and “crowdbooster” a try.
    Thanks for posting!

  • http://crowdbooster.com/ Ricky Yean

    Let me help you guys out…

  • Pete Vallance

    It’s quite interesting.
    I run a Facebook Page coupled with Twitter (facebook.com/membershipsw).
    BUt when I Link with facebook it measures my personal account.

    Is there any way to stop this happening on KOUT & twentyfeet?

  • http://www.facebook.com/pererikolsen Per-Erik Olsen

    As always a really useful post that will help me a lot with evaluating my Internet presence. The real value can be discussed over and over again, but these tools at least gives you some numbers to start with and to use a a reference. Thanks Corina

  • http://angelaneal.com Sparklyscotty

    Thanks for the roundup Corina!  Hootsuite does some great reports too.   My biggest problem is finding a tool that allows for a nice export-to-pdf of the graphical representations of the stats for Facebook.  Hootsuite will do it, but it will set you back upwards of $50 per report.

  • http://twitter.com/corinamackay Corina Mackay

    Hi Erwin,

    I picked a great day to take the screenshot, didn’t I?! What do you think of the 3 you have tried so far? Are there any other features you would like that they don’t offer? I find I use a combination of tools to keep on top of different types of data, as each one is so different.

    Thanks for reading,

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    No problem, glad you found it helpful! Let me know if you need an invite to try out CrowdBooster!

  • http://twitter.com/corinamackay Corina Mackay

    When you sign up for TwentyFeet, you get 1 free Facebook account and 1 free Twitter account linked. To add another account (eg. your Facebook Page as well as your personal account), you will need to pay for each additional account. However, you should be able to delete your personal Facebook account, and then connect your Facebook Page account instead. If you are logged into your Facebook Page when you click “Add New Facebook Account”, you should be able to authorize that page, rather than your personal profile.

    As for Klout, I’m not sure that you can monitor a Facebook Page through Klout, but perhaps if you are logged into your Page rather than your profile when connected your account initially, this will work.

    I hope this helps! Please let me know if you need any more help.

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    Thanks for reading, Per-Erik! I’m glad you found the info helpful.

    Corina

  • http://twitter.com/corinamackay Corina Mackay

    No problem! I haven’t looked at Hootsuite’s reports much, but that is another one we can add to the list!

    TwentyFeet does have some options for exporting your data, but I believe they only offer Excel and CSV formats at this stage. Perhaps that would work for you though?

  • http://twitter.com/pherwarth Paul Herwarth v. B.

    Right. TwentyFeet offers you Excel and CSV so far. BUT: We have an optimized print version as well. So you can print a PDF with all the charts. @Sparklyscotty:disqus : It would be great to have your feedback.

  • http://twitter.com/pherwarth Paul Herwarth v. B.

    The fee for additional accounts with TwentyFeet is only 2,49$ a year. That should give you a nice ROI.

  • Jeanne

    This was really good. I’m going to try some of these. I’ve been working in marketing my whole career but a lot of it as a manager. I’m developing my hands-on online marketing skills with my own handicap accessibility construction business and then will work with other clients to help them market. This seems better than most posts I see.

  • http://adgcreative.net/blog Matt McDermott

    I’d also add Peer Index to the mix.  In addition to ranking, it gives you a good look into how your content skews topically – that’s essential when you’re looking to target particular audiences.

  • Pam Grosicki

    Hi Corina! I have previously used Klout but was looking for something that would be more applicable to helping individuals manage and advance their careers. So, MyWebCareer stood out in the list. I was able to associate LinkedIn, Twitter and Facebook successfully. I’m a fan – there are several things I like about MyCareerWeb. First, it gives greater weighting to LinkedIn, which feels right given the importance of LI in career management. Second, it looks to see what search engines are finding. I.e. mentions that relate to your current and prior roles, just as a prospective employer would do to form an opinion.  The metrics are excellent, as you pointed out – completely agree. The ability to analyze your network and to view that info graphically (E.g. companies and industries) is amazing. Finally, I was able to do all this and publish my webcareerprofile for free, without signing up/filling out any forms. Love the site’s blog too. Thanks for sharing this tool in particular. It will replace a Klout recommendation for the purpose of career management.
    #pamgrosicki 

  • http://twitter.com/corinamackay Corina Mackay

    Great! Thanks for the tip, Paul.

  • http://twitter.com/corinamackay Corina Mackay

    Great point! It can be helpful to monitor your activity if you are aiming for a particular niche, for sure.

  • http://twitter.com/jmacnealy Jane

    Loved this Corina! I was wondering if anyone else was having problems with TwentyFeet and getting stats for a business page. When I initially used it, it only showed the personal profile stats not business page. I will look around the website to see if I am missing anything (definite possibility!).
    Thanks! Jane

  • http://www.vitamincm.com VitaminCM

    Corina,
    This is a nice roundup. I signed up for TwentyFeet and MyWebCareer to see how good they are.
    Thanks for the tips.
    Chris

  • http://www.icheapmarketing.com Gina Clayman

    Hi Corina, thank you for sharing a to z about Twitter Influence measurement tools. I’m using Klout to measure my influence, i also used TwentyFeet but their email newsletter is not arriving everyday.

  • http://twitter.com/corinamackay Corina Mackay

    Hi Pam,

    Thanks for sharing your experience, you have pointed out the best features of MyWebCareer – the visualisation of your network connections is wonderful, isn’t it? And the search results are handy, as well.

    I’m so glad you found a tool that works for you!

  • http://twitter.com/corinamackay Corina Mackay

    Hi Jane,

    Thanks for reading! I posted a comment earlier about linking your Facebook Fan Page as opposed to your personal profile, is this what you are trying to do? TwentyFeet offers extra Facebook accounts for a fee, which you could use if you want to switch between your personal and business accounts. If you are still having trouble, try contacting the Twentyfeet team on Twitter @TwentyFeet:twitter or the CEO Paul: @Pherwarth:twitter .

  • http://twitter.com/corinamackay Corina Mackay

    For those who would like to test out Crowdbooster, which is still in beta testing, we have been lucky enough to get 50 invites for immediate access! Visit the following URL to sign up and try it out:  http://crowdbooster.com/signup/794801f8e4e7d2c80d486b2987c29ef1

    And be sure to let us know what you think!

    Thanks to @rickyyean:disqus for the invites.

  • http://www.facebook.com/profile.php?id=1460992583 Louise Bugglin Myers

    I’m not much of a tweeter, but found MyWebCareer to be interesting. It will be fun to check to see if my score goes up as I get more active online. (I was surprised that it was reasonably high!)

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  • http://twitter.com/mseibert Martin Seibert

    Just shoot us a tweet to @twentyfeet with a screenshot or a video. We will be happy to help.

  • http://www.anitaclarkrealtor.com/ Anita Clark

    I’ve used both Klout and My Web Career and prefer the latter.  I use LinkedIn quite a bit and MWC notices that.  Haven’t tried out the other 3 yet but they are on the short list. 

  • http://www.facebook.com/kelliehosaka Kellie Hosaka

    Mahalo (thank you) very much for this very valuable information.  We really appreciate all of the great information you presented in your post.  Much aloha :)

  • http://twitter.com/Webitude Social Software

    Great resource Corina.Really appreciate. 
    We’ve developed a Facebook analytic tool http://www.buzzref.com Do take a look and share your valuable feedback.Many Thanks

  • http://www.thenerdynurse.com/ The Nerdy Nurse

    I am always excited to see what bit of social media fun you will deliver to my inbox everyday.

    This one is no exception to the joy!

    Thanks for showing me the tools, especially mywebcareer.com

    These things totally stroke my nerdy ego :)

  • http://twitter.com/susiejaps Susie Japs

    Thanks for the article, I love learning about new social media measurement tools.  I found your article very concise, interesting and great visually!

    I just went on TweetStats and MyCareerWeb, both which I had just learned of last week.

    MyCareerWeb is 740/850 and after looking to see how many people are at that same level I can see this tool is very new.  I’m looking forward to see how they improve on it over the next few months as it gets more publicity.

    Tweetstats seems to be very informative and really helps breakdown things so you can have a real strategy with Twitter. TweetStats I can see being especially useful in conjunction with Tweriod,
    which I love, but you can only pull reports once a month on it. 

  • http://www.ivantemelkov.com Ivan Temelkov

    Some great recommendations here.  I’ve been using Klout for some time now and like it.  Although some of the other ones listed here I haven’t tried before.  Going to give those a shot to find out what kind of features they offer.  A social graph is always nice to have.

    P.S. TwentyFeet keeps chocking though.

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  • http://twitter.com/corinamackay Corina Mackay

    Thanks, Martin!

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  • Jennifer Martin

    I tried MyWebCareer. Seemed interesting and then I got a few 404′s and then some NSFW content… Is it legit? Has it been hacked?

  • http://jureklepic.com/ Jure KLEPIC

    Corina, great info on tools for measuring influence. I would add 2 more that might be helpful:

    http://www.tweetlevel.com and http://www.peerindex.net and then i think list is completed. 

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  • Larry Levy

    Another tool to measure influence is Appinions’ Influencer Exchange, which uses data from social and traditional media to identifying influencers who creating content and the people they’re focused on. You can check out the Influence Exchange here: http://beta.ix.appinions.com/influencerweb/main

    Larry Levy
    Co-founder, Appinions

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  • Shayne

    I am new to Klout but I would love to hear you opinion on the flows of Klout. Also I love My Web Career. Its very useful and user friendly.

  • Denise Righetti

    Thank you for this info. I wasn’t aware of any of these. I was greatly surprised to find my Web Career score to be 767!

  • http://www.socialdon.com/ Noel Gil

    Amazing info Corina. Really appreciate your hard work and I hope some of them will help me out in my business. Im using SocialDon (http://www.socialdon.com/) right now because I dont have to pay for it. But lets see how much your recommended tools help me out. Thanks!

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  • http://twitter.com/IgniteRank IgniteRank

    Good overview, might wanna throw in a followup with some of the new apps, like SocialOomph, ThinkUp, BottleNose, etc. 

    Cheers,
    Dan
    http://www.seo-legion.com

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  • Nikhil Tiwari

    Hello Belle , Thanks for sharing this useful information . Also Check Sociota to add it in your list.

  • Amitesh Misra

    That looks like a good option on scoring. I think it should be added. Best thing I liked about this service is that you don’t need to add accounts to see the scores… you can get the relative scores of any social media profile.

  • millo lailang

    My web career got my eyes :D . Going to try it soon. Thanks for the info.

  • millo lailang

    Just tried mywebcareer and found out it’s not working. I think the site is closed?









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