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    Category: How To

    5 Creative Ways To Use Your Twitter Favorites

    December 15, 2009

    If you look at most Twitter users' Favorites, this feature is often completely empty or seldom used. Many people simply don't know the power of this tiny tool! There are so many creative and useful ways to get mileage out of selecting tweets to favorite (others' and your own).

    With the constant stream (river!) of information rushing by on Twitter, here are five fun ways to capture your favorite tweets and have a way to archive/refer back to them.

    First, let’s make sure you know how to favorite tweets, what types of tweets to favorite, and

    Continue Reading about 5 Creative Ways To Use Your Twitter Favorites →

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    How to Conduct a Live Video Broadcast With Multiple Talking Heads

    December 8, 2009

    Can you see me now?  Yes, seeing faces is really at the core of social media. New tools have recently emerged that allow you to broadcast multiple live talking heads over the Internet.

    Here's the cool part.  They cost next to nothing and allow you to instantly communicate with hundreds of people.  The marketing upside is huge here: quick video chats with groups of prospects, organized events and much more.

    We conducted four live multi-guest video broadcasts for the launch of Social Media Examiner. In this article I'll explain how we did

    Continue Reading about How to Conduct a Live Video Broadcast With Multiple Talking Heads →

    The Secret to Growing Your Blog Following and the Pitfall You Must Avoid

    December 3, 2009

    Looking to grow your blog following? You might be surprised that the best way to gain a following is to focus on other people's blogs.

    Outreach is key to having a blog that actually works for your business, yet it's the one element many professionals ignore. And it's contrary to most competitive thinking because it involves spending time away from your blog.

    Done correctly, however, reaching out to other bloggers in your field will actually create more business opportunities, increase traffic to your own blog, and enhance your business

    Continue Reading about The Secret to Growing Your Blog Following and the Pitfall You Must Avoid →

    Fun Social Media Promos Feed Souplantation Customer Frenzy

    December 1, 2009

    Imagine marveling at Peru's Machu Picchu ruins, and a guy nearby asks if you'll take his picture. But it's not just him; he's proudly holding a paper cutout of a smiling tomato.

    What, exactly, inspired this traveler to carry a cartoon tomato to one of the wonders of the world?

    In a word, fun.

    He's just one of nearly 140 people who vacationed with the tomato, named "Sweetie." These fans of the restaurant Souplantation, or Sweet Tomatoes in some markets, were enthusiastically participating in the chain's latest social media promotion,

    Continue Reading about Fun Social Media Promos Feed Souplantation Customer Frenzy →

    5 Tips for Finding Time for Social Media

    November 19, 2009

    One of the major objections I hear about social media is about time.

    Do any of these sound familiar? "Who has time?" "You expect me to do all this on top of my normal duties?" "How do you fit everything in?" ... and so on.

    I am not going to lie to you. Social media does take time. In fact, time is going to be one of your major hidden costs of doing business on the Internet.  And for some of us, that time could be wasted if we are not careful.

    You need to watch where your time goes to ensure you're spending it efficiently and with the

    Continue Reading about 5 Tips for Finding Time for Social Media →

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