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    • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Category: How To

    How to Customize Your Facebook Page Using Static FBML

    Important Note: Facebook no longer supports FBML. Please refer to the articles on Facebook iFrame.

    Is your Facebook page dull and uninviting?  Maybe you've seen those really attractive Facebook pages and wondered, "How'd they do that?"

    Given Facebook's powerhouse status for marketers, isn't it time you upgraded your Facebook page?

    How can you help your brand stand out from the competition and increase the relevancy of your Facebook page?

    The answer: Static FBML.  This article will share what you need to know to conduct a Facebook

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    6 Ways to Constantly Produce Quality Blog Content

    Are you suffering from blogger’s block? Is it hard to find time to create content for your blog?  If so, look no further.  This article lists some easy-to-implement tips to help you get over the hump.

    But first, there's a big myth (and it may be your roadblock) that needs attention.
    The Myth:  I Have No Time to Blog
    Every now and then I poll my blog readers and ask about their challenges with blogging. Without fail, most people say that their number-one challenge is that they don’t have time to write on their blog.  Frankly, I think that

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    7 Social Media Truths You Can Ignore and Still be Successful

    There are a lot of social media experts out there—including the ones who claim there’s no such thing as a “social media expert”—and they’re telling us how social media works, how it doesn’t work, and how we all must behave in the social media arena.

    Much of this advice is framed as “universal truths” that every business must follow. Unfortunately, a lot of it is based on the expert’s personal experience.  And that may not be appropriate for you. Even the most well-intended advice is often off the mark when it comes to your business.

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    How to Incorporate the iPad Into Your Social Strategy

    Nobody can pump up a new product launch quite like Apple. Take a semi-rabid fan base, a celebrity CEO and products that just sparkle, and you have all the makings of something big.

    In its first month alone, the iPad had already racked up a million units sold. There's so much online chatter about it, as of this writing a Google search on the name alone generates 107 million search results. The hype and the sales are soaring.

    But what does this mean for social media and the way people use the Internet? Are there just a million new Apple toy

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    10 Ways to Cut Through the Social Media Noise and Be Heard

    Once you find time for social media and move from social chatter to using social media for a purpose, you'll see firsthand how difficult it can be to get noticed.

    You might be using social media for marketing, campaigning or bringing attention to a worthy cause, but you'll be battling against every other person who has the same intention or is just there for a fun time.

    How do you cut through all the social media noise and get people to notice what you have to say?

    Fact is, it's not always easy.  To help you, here are 10 ways to make

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    Social Marketing Trends

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