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    Category: Expert Interviews

    Decentralized Media for Creators: The Rug Radio Story

    September 1, 2023

    Do you want to build a trusted media company? Want to learn from someone who’s leading the way in Web3 by including audiences in decisions that impact the media he produces?

    In this article, we’ll explore decentralized media and what it means for creators.

    How Web3 Empowers Creators

    Web3, built on blockchain technology and decentralized networks, is transforming how creators monetize, distribute, and engage with their fan communities. 

    While still early stage, Web3 presents several new opportunities that contrast with the

    Continue Reading about Decentralized Media for Creators: The Rug Radio Story →

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    Leveraging the LinkedIn Algorithm for Maximum Exposure

    August 31, 2023

    Want more people to see your LinkedIn content? Wondering which signals the LinkedIn algorithm uses to assess and rank your content in the feed?

    In this article, you’ll discover how to take advantage of the LinkedIn algorithm to maximize your exposure.

    Why Is LinkedIn So Important for Business?

    For a lot of people, LinkedIn is "just a job board," or it's a job board that became a business platform.

    Those ideas are wrong. From the very beginning, LinkedIn has always been about meaningful connections. Now it's the one-stop shop where

    Continue Reading about Leveraging the LinkedIn Algorithm for Maximum Exposure →

    LinkedIn Changes That Affect Marketers

    August 29, 2023

    Are you up to date on changes from LinkedIn? Wondering which LinkedIn updates are important to marketers?

    In this article, we explore LinkedIn changes that affect your marketing.

    #1: Monetization on LinkedIn

    Brand Partnership Label

    To increase transparency between creators and their audiences, LinkedIn has rolled out a Brand Partnerships label that can be toggled on when you receive compensation to create a public LinkedIn post. Here are a few notes to keep in mind:

    Our Take: The Brand Partnership toggle is all about

    Continue Reading about LinkedIn Changes That Affect Marketers →

    Media and Web3: How Tokenized Media Will Transform Content

    August 25, 2023

    Wondering how a media company embraces Web3? Looking for a business model that embraces content and NFTs?

    In this article, we’ll explore how Web3 media company NFT Now is attempting to transform content delivery.

    How NFTs Are Disrupting Traditional Media's Broken Model

    The traditional media landscape is broken.

    Publishers are chasing social media traffic and programmatic ad revenue rather than serving the needs of their audience. This has led to plummeting content quality, sensationalized clickbait headlines, and an erosion of

    Continue Reading about Media and Web3: How Tokenized Media Will Transform Content →

    Advanced AI Tools for Video, Newsletters, and Articles

    August 24, 2023

    Looking for ways to streamline the production of your videos and written content? Wondering what AI tools can speed up your work?

    In this article, you’ll discover AI tools for content creators.

    Do Creators Really Need AI Tools?

    The AI genie is well and truly out of the bottle. There's no longer a question of whether we should use artificial intelligence tools but how we can best use them in a way that works for creators and consumers.

    Right now, the smart money says that AI won't replace human jobs—except the most boring, routine

    Continue Reading about Advanced AI Tools for Video, Newsletters, and Articles →

    Social Media Marketing Podcast

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