Social Media Examiner

Your Guide to the Marketing Jungle

  • Search
    • AI Business SocietyYour Trusted Community for Training & ResultsBEGIN YOUR JOURNEY NOW

    Category: Expert Interviews

    How to Move From Agency Vendor to Trusted Marketing Advisor

    Tired of being viewed as a disposable marketing vendor? Wondering how to become a partner your clients turn to for advice instead? 

    In this article, you’ll learn how one marketer made the move from vendor to trusted advisor.

    The Making of a Trusted Marketing Advisor: An Industry Veteran’s Perspective

    Marketing has undergone significant shifts over the past 30 years. With the rise of the internet, email, social media, and now artificial intelligence (AI), tactics and technologies change rapidly. 

    However, according to

    Continue Reading about How to Move From Agency Vendor to Trusted Marketing Advisor →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Instagram Updates: Stories, Cutouts, Future Features, and More

    Are you up to date on changes from Instagram? Wondering which recent Instagram updates are important to marketers and business owners?

    In this article, we explore Instagram changes that affect your marketing.

    #1: Instagram Stories

    Instagram Friends Story Sharing

    Instagram is testing a new collaborative Stories feature that allows users to create Stories for their friends. The feature works by giving users an option when they create a Story to share it with a friend's Story instead of their own. The user can select from a menu

    Continue Reading about Instagram Updates: Stories, Cutouts, Future Features, and More →

    How to Create YouTube Video Podcasts That Perform

    Want to put your podcast on YouTube? Wondering how to adapt your show for video viewers? 

    In this article, we'll explore creating video podcasts on YouTube.

    Why Should You Add YouTube to Your Podcasting Strategy?

    Podcasting has become an extremely popular media format, with millions of listeners tuning in to their favorite shows every day. 

    However, the podcast landscape is becoming increasingly competitive, making it difficult for new shows to break through and attract a large audience. This has led some podcasters to

    Continue Reading about How to Create YouTube Video Podcasts That Perform →

    How to Show the Value of Your Agency Services

    Do you struggle to quantify the value of your services to clients? Not sure how to measure value on every project? 

    In this article, you’ll discover how to make your value more obvious to clients.

    What Does Value-Economy Mean for Businesses?

    Value is subjective. What you value in your life probably is different from how other people understand value in their lives. It's important to know that value has many dimensions and is a big piece of the economy. Understanding what that means at an individual level is key. 

    Think

    Continue Reading about How to Show the Value of Your Agency Services →

    LinkedIn Updates: Ad Measurement, Newsletters, Premium Features, and More

    Are you up to date on changes from LinkedIn? Wondering which recent LinkedIn updates are important to marketers and business owners?

    In this article, we explore LinkedIn changes that affect your marketing.

    #1: LinkedIn Ads

    New LinkedIn Measurement Suite

    LinkedIn introduced new measurement features to help business-to-business (B2B) marketers overcome challenges related to attribution and privacy concerns. The measurement suite focuses on capturing user actions, analyzing performance, testing for improvements, verification, and

    Continue Reading about LinkedIn Updates: Ad Measurement, Newsletters, Premium Features, and More →

    Social Media Marketing Podcast

    ai explored podcast

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 18th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report: