Do you run the same ad creative on Facebook and Instagram? Wondering why your ads aren't performing as well on Instagram?
In this article, you'll learn how to optimize your Instagram ads for better results.
Why Ads on Instagram and Facebook Perform Differently
Instagram passed the 1 billion user mark in 2020. This huge milestone is a good reminder that despite being owned by Facebook, it's a social network in its own right. The Instagram user experience has some similarities to Facebook