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    Author: Rachel Sprung

    4 Examples of Excellent Twitter Customer Service

    Do you use Twitter to stay connected with your customers?

    Have you integrated Twitter into your customer service strategy?

    Would you like to know which companies are doing this best?
    Why Twitter Customer Service?
    Gone are the days when people would call up a company and complain.

    Now, people are more likely to head to their smartphones or computers to tell the world how terrible a product or service is.

    That’s why customer service is becoming increasingly important on social media platforms like Twitter.

    A study done by Simply

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    Social Media Marketing

    Industry Report

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    How to Improve Your Social Media Marketing Return on Investment

    Have you ever been asked to show the return on investment (ROI) for your social media work?

    Have you had trouble giving an exact number to explain your ROI or even set quantitative goals for your social media?

    25% of marketers said that their biggest marketing challenge was finding the ROI of their marketing activities.

    In this article, I’ll show you how to tweak some of your social media actions with your business goals in mind and make them easier to tie to your ROI.
    #1: Use Social Media to Promote Your Offers
    Social media is an

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    5 Ways Marketers Can Keep Updated on Facebook Changes

    Are you struggling to keep up to date with the latest Facebook changes?

    Are you conducting activities that are against Facebook’s policies?

    It isn’t easy to keep up with all of Facebook’s updates.

    Here are 5 ways marketers can stay up to date on Facebook updates and policy changes.
    #1: Follow Facebook’s Business Pages for regular updates
    Just like businesses keep their Facebook Pages updated with the latest announcements from their company, Facebook also keeps their Pages updated to inform their users about the latest changes and

    Continue Reading about 5 Ways Marketers Can Keep Updated on Facebook Changes →

    4 Ways to Maximize the Social Media Presence at Your Next Event

    Does your business run events, conferences or similar meetings?

    The ability for attendees to interact through social channels is a huge part of successful events.

    Here are 4 ways to maximize the social media presence of your next event.
    #1: Promote Your Hashtag Everywhere
    A hashtag provides everyone with an easy way to find relevant social shares and take part in the discussion about the event.

    When you are putting together materials for your event, everything should include the event hashtag.

    Continue Reading about 4 Ways to Maximize the Social Media Presence at Your Next Event →

    How to Make Your Facebook Contests Stand Out

    Do you run contests on Facebook?

    Would you like to make your next Facebook contest stand out?

    This article will give you 4 ideas to improve your next Facebook contest.
    Why Facebook Contests?
    Facebook contests are a popular way for you to get your audience engaged and excited about your brand. More and more companies have adopted the use of Facebook contests to better track participation and engagement.

    With so many companies using contests, even if you’ve read 9 Tips for Running Successful Facebook Contests, it can be hard to

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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