Is your blog engaging?
Does it keep readers coming back for more?
Readability, responsiveness and personalization are essential factors for a successful and highly viewed blog.
In this article I’ll share four ways to update your blog to improve the user experience.
Discover how to create a more engaging blog experience.
Do you use social media to find them?
Social media conversations can lead to topics that feed your blog.
In this article I’ll share five ways you can use social media to find new blog topics your audience will love.
Combining your social and blog efforts doesn’t have to be a one-way street. You can use them to play off of each other.
After you publish blog content, promote it on each of your social media channels. Tweet out a link to new (and old!) blog posts and ask for your audience’s opinion on the topic. Or post it to a LinkedIn group and ask the members for their thoughts.
When Copyblogger publishes an article on their website, they also create a discussion on LinkedIn asking for opinions on the blog post.
Their staff then checks in and engages with the commenters, asking for additional opinions or coming up with new questions to keep the conversation going.
Keep the conversation moving forward to get ideas for new blog topics.
Do you want to reach a larger audience?
Delivering your content to customers and prospects in different ways brings more readers to your blog.
In this article, I’ll share five ways to get your content in front of more people.
Every time you publish a blog article, your next move should be to publish it on your social media channels. Not only will your current followers read it there, but also your content may be reposted or retweeted by your followers, which will help you reach a new audience.
To make it easier for people to share your articles with their networks, consider using GaggleAMP. GaggleAMP allows anyone in your audience, from followers to friends and staff, to sign up to automatically repost your content once it’s published.
Example of a company using GaggleAMP.
Do you want to promote your blog content to more readers?
When you blog to promote your business or industry, it’s important to make sure your content gets seen.
In this article I’ll share five ways you can attract readers to your blog content.
If you’re going to get new visitors to your website, you want to make sure they’ll be able to find you. And one way they’ll find you is by searching for you on their search engine of choice. That’s why it’s important to optimize your content for SEO.
Let’s take Social Media Examiner as an example.
If you search for “social media” and scroll through the different post titles that come up, they all reference social media, whether it’s a specific social media channel or the term “social media.” Throughout the posts, you’ll see the same content; everything relates to social media.
Now let’s look what happens when we search for “social media blogs”.
Google search for “social media blogs.”
