Social Media Examiner | Social Media Marketing
Your Guide to the Social Media Jungle
Is your blog engaging?
Does it keep readers coming back for more?
Readability, responsiveness and personalization are essential factors for a successful and highly viewed blog.
In this article I'll share four ways to update your blog to improve the user experience.
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Do you need ideas for new blog topics?
Do you use social media to find them?
Social media conversations can lead to topics that feed your blog.
In this article I'll share five ways you can use social media to find new blog topics your audience will love.
#1: Expand on Social Discussions
Combining your social and blog efforts doesn't have to be a one-way street. You can use them to play off of each other.
After you publish blog content, promote it on each of your social media channels. Tweet out a link to new (and old!) blog posts
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How do people find your blog content?
Do you want to reach a larger audience?
Delivering your content to customers and prospects in different ways brings more readers to your blog.
In this article, I'll share five ways to get your content in front of more people.
#1: Encourage Automatic Sharing with GaggleAMP
Every time you publish a blog article, your next move should be to publish it on your social media channels. Not only will your current followers read it there, but also your content may be reposted or retweeted by your
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Is it easy for people to find your blog content?
Do you want to promote your blog content to more readers?
When you blog to promote your business or industry, it's important to make sure your content gets seen.
In this article I'll share five ways you can attract readers to your blog content.
#1: Get Found in Search by Optimizing Your Content for SEO
If you're going to get new visitors to your website, you want to make sure they'll be able to find you. And one way they'll find you is by searching for you on their search engine of
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Are more of your blog visitors coming from a mobile device instead of a desktop computer?
Do you wonder how responsive design can increase customer satisfaction and improve your marketing?
In this article I'll explore three ways incorporating responsive web design into your online strategy can benefit your business.
What is Responsive Design?
Responsive web design means that your blog or website will automatically appear properly formatted on any device: a desktop computer, a tablet or a mobile device.
In What Users Want Most from
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Do you use Twitter to stay connected with your customers?
Have you integrated Twitter into your customer service strategy?
Would you like to know which companies are doing this best?
Why Twitter Customer Service?
Gone are the days when people would call up a company and complain.
Now, people are more likely to head to their smartphones or computers to tell the world how terrible a product or service is.
That’s why customer service is becoming increasingly important on social media platforms like Twitter.
A study done by Simply
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Have you ever been asked to show the return on investment (ROI) for your social media work?
Have you had trouble giving an exact number to explain your ROI or even set quantitative goals for your social media?
25% of marketers said that their biggest marketing challenge was finding the ROI of their marketing activities.
In this article, I’ll show you how to tweak some of your social media actions with your business goals in mind and make them easier to tie to your ROI.
#1: Use Social Media to Promote Your Offers
Social media is an
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Are you struggling to keep up to date with the latest Facebook changes?
Are you conducting activities that are against Facebook’s policies?
It isn’t easy to keep up with all of Facebook’s updates.
Here are 5 ways marketers can stay up to date on Facebook updates and policy changes.
#1: Follow Facebook’s Business Pages for regular updates
Just like businesses keep their Facebook Pages updated with the latest announcements from their company, Facebook also keeps their Pages updated to inform their users about the latest changes and
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Does your business run events, conferences or similar meetings?
The ability for attendees to interact through social channels is a huge part of successful events.
Here are 4 ways to maximize the social media presence of your next event.
#1: Promote Your Hashtag Everywhere
A hashtag provides everyone with an easy way to find relevant social shares and take part in the discussion about the event.
When you are putting together materials for your event, everything should include the event hashtag.
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Do you run contests on Facebook?
Would you like to make your next Facebook contest stand out?
This article will give you 4 ideas to improve your next Facebook contest.
Why Facebook Contests?
Facebook contests are a popular way for you to get your audience engaged and excited about your brand. More and more companies have adopted the use of Facebook contests to better track participation and engagement.
With so many companies using contests, even if you’ve read 9 Tips for Running Successful Facebook Contests, it can be hard to
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Do you use hashtags in your social media marketing?
What if someone else is using the same hashtag about a totally different topic?
Even worse, what if your competitor is using the same hashtag about the same topic?
Before you just throw any word or phrase out there and decide to use it as your hashtag, there are a few things you’ll want to consider to maximize your hashtag’s exposure.
What’s a Hashtag?
A hashtag is a pound sign (#), but it’s also used on Twitter to categorize messages.
According to Twitter, hashtag is defined as
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Have you noticed how more marketers are using images in their social media marketing?
Would you like to know how your business can use the popular sharing site Instagram?
In this article, I will show you five ways to use Instagram to enhance your marketing.
Why Instagram?
In the last few years, the use of Instagram by companies has skyrocketed. With millions of users, Instagram has become the perfect opportunity for brands to get quick messages and photos to their target audiences.
When Instagram started out, it was simply a way to
