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    Author: Marly Broudie

    How Marketers Can Respond to Apple’s iOS 14 Privacy Update

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    Do your customers use iPhones? Wondering how you should alter your marketing based on the new Apple privacy updates?

    In this article, you'll discover six tips to adjust your marketing activities in response to the data tracking permissions changes coming your way.

    Why the iOS 14 Update Matters to Marketers
    There has been a lot of excitement among consumers about Apple's upcoming iOS 14 update. For business owners and marketers, however, this update is causing apprehension because it

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    4 Ways to Get in Front of More People on Instagram

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    Want more people to learn about you on Instagram? Looking for ideas to expand your Instagram reach?

    In this article, you'll find four ways to reach a wider audience on Instagram.

    #1: Bring a Guest on Your Instagram Live Video to Reach Their Audience
    Instagram Live video gives you an opportunity to show your followers a more candid and personal perspective on your business and talk about things that are happening in real time. Do you have an upcoming launch? A new collaboration? A fundraising event? Instagram Live is the perfect platform

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    How to Get Started With Instagram Stories for Business

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    Curious about using Instagram Stories for business? Wondering what type of Instagram Stories content works best?

    In this article, you'll discover how to get started with Instagram Stories video for your business.

    #1: Plan Your Instagram Stories Content Strategy
    Instagram Stories sits at the top of the home feed and Explore page. In your story, you can post 15-second videos or image slides, which are then available for 24 hours. After this period, the content is automatically removed. If you want to extend the life of your stories, you

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    4 Ways to Use TikTok for Business

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    Wondering how to use TikTok for your business? Looking for tips to increase your TikTok success?

    In this article, you'll discover four ways your business can succeed on TikTok.

    Is Your Audience on TikTok?
    TikTok is the newest trend in social media with more than 1.5 billion downloads on the App Store and Google Play and more than 500 million active monthly users. The platform consists of 15- and 60-second user-recorded videos that allow for in-app editing and integration with the other major social players.

    The largest demographic

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