Author: Marcus Sheridan

Let me just cut to the chase here: When it comes to business blogging, there is content, and then there is content that sells.

Ask any business owner or marketer which they'd prefer and the obvious answer would be the latter.

The fact is, all the business blogging in the world doesn't help a bit if it's not increasing sales. Make no mistake—a business is a business and it needs to make money.

In this article I'll discuss 4 ways companies can create blog content to bring in more sales.

Continue Reading about 4 Ways to Create Content That Sells →

Have you ever left a comment on a blog?

How do you feel when the author replies?

As we're all ushered into this age of social media, each and every one of us is looking for ways to form stronger relationships with our audience, especially with current and potential customers.

There are many ways to discuss how to cultivate and build relationships. I want to focus on blog comments—an often poorly understood and very underutilized tactic by individuals and businesses.

Continue Reading about 19 Ways to Build Relationships With Blog Comments →

Does your business have a blog?

Is it working for you?

If you said "no," I wouldn't be surprised.

But it doesn't need to be that way.

Keep reading to discover why many blogs fail and what you can do to boost your traffic and brand.
What's Wrong With Blogs?
This platform, if done properly, can generate tremendous traffic, leads and sales for your business that you otherwise would not have had.

Unfortunately though, most businesses do not blog well. Why? Because they refuse to think like a consumer.

They refuse to tell

Continue Reading about 5 Creative Tips to Increase Blog Traffic and Boost Your Business →