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  • Social Media Marketing WorldImprove your strategy, find your next big marketing idea...DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Lisa D. Jenkins

    TikTok Updates Marketers Need to Know About

    August 15, 2023

    Did you miss the latest TikTok changes? Wondering which new updates are important to marketers?

    In this article, we explore changes from TikTok that matter for marketers.

    #1: TikTok Algorithm

    To align with the European Union’s Digital Services Act (DSA), TikTok announced that users in the EU will soon have to option to switch off the platform’s recommendation algorithm. Users who opt out of the personalized For You Page and LIVE feed experiences will instead see “videos from both the places where they live and around the world”

    Continue Reading about TikTok Updates Marketers Need to Know About →

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    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!


    Instagram Updates Marketers Need to Know

    August 8, 2023

    Did you miss the latest Instagram changes? Wondering which new updates are important to marketers?

    In this article, we explore changes from Instagram that matter for marketers.

    This article was co-created by Natasha Pierre, Jerry Potter, and Lisa D. Jenkins. For more about Natasha, scroll to Other Notes From This Episode at the end of this article.

    #1: Instagram Content Tools

    Multi-Collaborator Instagram Collabs

    Previously, Instagram Collabs allowed two accounts to create collaborative feed posts or reels that published to both

    Continue Reading about Instagram Updates Marketers Need to Know →

    Threads Updates Marketers Need to Know

    August 1, 2023

    Did you miss the latest changes to Threads? Wondering which new features are important to marketers?

    In this article, we explore changes from Threads that matter to marketers.

    #1: About Threads

    Threads, the text-first app built by the Instagram team, launched on July 6, 2023 and grew to 100,000,000 users within days.

    The app is currently available in United States, the United Kingdom, Australia, New Zealand, Canada, and Japan but rolling the app out to users in the EU could take months due to requirements of the EU Digital Markets

    Continue Reading about Threads Updates Marketers Need to Know →

    LinkedIn Updates Marketers Need to Know

    July 25, 2023

    Did you miss the latest changes to LinkedIn? Wondering which new features matter for marketers?

    In this article, we explore updates from LinkedIn that are important to marketers.

    #1: LinkedIn AI Tools and Technology

    Draft With AI

    To help people go from post ideation to publication, LinkedIn is testing “generative AI directly within the LinkedIn share box.”

    If you’re part of the beta, open a new post and look for the Draft with AI option.

    Tapping on Draft with AI will reveal a prompt to outline what you want to say and

    Continue Reading about LinkedIn Updates Marketers Need to Know →

    YouTube Updates Marketers Need to Know

    July 18, 2023

    Did you miss the latest changes to YouTube? Wondering which new features matter for marketers?

    In this article, we explore updates from YouTube that are important to marketers.

    #1: YouTube Shorts

    Shorts Friends

    YouTube #ShortsFriends aims to connect creators who produce shorts with others who create similar short-form content on YouTube so each party can cross-promote the other’s content to their respective audiences.

    You must be part of the YouTube Shorts Creator Community to participate. To apply, add the hashtag

    Continue Reading about YouTube Updates Marketers Need to Know →

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