• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Examiner

Your Guide to the Social Media Jungle

  • 🔥 Free Newsletter
  • ⭐ FREE Web3 Course
  • 🗓️ Our Events
    • Social Media Marketing World (Mar 13-15)
    • Other Industry Events
  • 💡 Society
  • ⚙️ Tools
  • 🎙️ Podcasts
    • Social Media Marketing Podcast
    • Social Media Marketing Talk Show
    • Web3 Business Podcast
    • Our YouTube Channel
  • 🎯 Partner With Us
    • Podcast Sponsorship
    • Email Sponsorship
      • Email Newsletter
      • Dedicated Email Blast
    • Event Sponsorship
      • Social Media Marketing World
    • Tools Sponsorship
  • 👋 About Us
    • Our Story
    • Articles
      • Web3
      • Instagram Marketing
      • Facebook Marketing
      • YouTube Marketing
      • LinkedIn Marketing
      • TikTok Marketing
      • Expert Interviews
  • Search
  • Social Media Marketing World10th annual. Biggest industry event. Sale ends soon!IMPROVE YOUR MARKETING

    9 Fun Facebook Page Examples to Spark Your Creativity

    by Andrea Vahl / December 17, 2012

    social media toolsAre you looking for creative ways to engage your Facebook fans?

    Do you need some fresh ways to infuse fun into the Facebook experience?

    This article will examine nine Facebook pages that bring excitement to their Facebook pages.

    My hope is you'll find inspiration for your own page.

    NOTE: Many of these Facebook apps are developed by a third party and have a standard look and functionality. Other Facebook apps can be used to create a custom tab, but can have some limitations on how the tab looks.

    #1: Seasons 52: “Mini Indulgence” Quiz

    Seasons 52 is a restaurant chain with signature desserts called the “Mini Indulgence.” The restaurant has developed an interactive quiz that asks you questions to determine “which Mini Indulgence dessert is you?”

    The reason this works is because it asks personal questions about things you like to do and “matches” those things with the type of dessert. Yes it's kind of silly, but people love quizzes about themselves.

    indulgence quiz
    Take the quiz to find out which dessert matches you.

    Key Takeaway: Create a quiz that is all about your customers.

    #2: Grey Poupon Society of Good Taste

    This is another interactive app that requires fans to “Apply” to be a member of Grey Poupon's inner circle. You can like the Page freely (no one can restrict that beyond age or country) but this is a step above.

    This app uses your personal profile information (where you have checked in, where you went to school, what pictures you've been tagged in) and creates a little movie that the judges use to “review” your qualifications and decide if you are in or out of their Society. The interesting thing is that many people aren't immediately approved and they have to apply again.

    But it's so much fun to see what the reviewers say about your Facebook activity that it makes you come back again, hoping next time you'll “cut the mustard.”

    grey poupon
    You must apply to get into the Society.
    grey poupon movie
    See a "movie" made from your Facebook activity complete with commentary.

    Key Takeaway: Create a fun way to use someone's personal Facebook information.

    #3: ABF U-Pack Moving: U-Pack-A-Cube

    This Facebook app is an interactive game that requires you to pack the items coming off of a conveyor belt into the moving van. You get a score at the end based on how many things you packed and the difficulty of each item.

    The Conference You've Been Waiting For

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

    🔥🔥 As a valued reader, you can save $400 if you act now! Sale Ends Friday!

    CLICK HERE TO LEARN MORE
    upack moving
    Pack the van with boxes that come off of the conveyor and try to get a high score.

    Key Takeaway: Create a fun game out of your product or service.

    #4: Sierra Mist: Mixology

    This app allows you to find drink recipes based on the occasion, ingredients or taste preferences. Fans can also submit their own recipes, which is a great way to get people involved.

    sierra mist mixology
    Find some delicious drink recipes or submit your own.

    Key Takeaway: Provide value based around your product and involve your audience.

    Tools Resource Guide

    Looking for something to make your life easier?

    Discover the tools we recommend to drive engagement, save you time, and boost sales across your entire marketing funnel or business.

    Whether you need help planning content, organizing social posts, or developing your strategy, you’ll find something for every situation.

    FIND YOUR NEXT FAVORITE TOOL

    #5: Dove: Dove Insider

    This Facebook app is not that complex, but there are a number of reasons why it works well. First, the name itself is intriguing because people want to get the “inside” scoop. It also highlights a different fan each month with a quote about feeling beautiful.

    You also get access to a coupon and a contest. A Facebook app does not have to be that complicated. Just make sure your app delivers value.

    dove insider
    The Dove Insider includes a fan photo, coupon, contest and quiz.

    Key Takeaway: Make your app about your fans.

    #6: Ford Mustang: Customizer

    The Customizer app allows fans to design their own Mustang from scratch. Then people can vote for designs they like and Ford even gives one of the designs away to a lucky winner each week. People get points for participating in the Customizer, which adds a gamification aspect to your marketing.

    ford customizer
    Customize your own Mustang and get points for participating.

    Key Takeaway: Gamify your Facebook Page to keep people there.

    #7: Gap: Pin to Win

    Facebook contests are a great strategy to add life to your Facebook Page. What is great about this Pin to Win contest from the Gap is that it overlaps Facebook and Pinterest to give people a great way to browse merchandise on the Facebook Page and incorporates a Pinterest contest, which is so hot right now.

    gap pin to win
    You can use the Facebook app to pin and thereby enter the contest on Pinterest.

    Key Takeaways: Cross-promote your social platforms creatively.

    #8: The Ellen DeGeneres Show: In Your Facebook

    This is another simple app, but it is all about the fans. The Ellen DeGeneres Show is crowdsourcing their content to involve the audience in finding funny posts.

    ellen degeneres crowd sourcing
    Ellen invites people to share funny posts.

    Key Takeaway: Crowdsource your content.

    #9: The Tooth Fairy Pillow: Find the Tooth Fairy

    So far we've talked about large brands' Facebook apps. Even if you are a smaller brand, you can get creative with your Facebook app. Think about what is going to be beneficial to your customer. The Tooth Fairy Pillow offers their fans something simple and easy to do, yet meaningful. The app itself doesn't have to be overly complex.

    tooth fairy pillow
    Get a picture of the Tooth Fairy with your child in this simple app.

    Key Takeaway: Make it meaningful.

    Do you notice the trend in all of these apps? They are all designed to entertain, benefit or reward fans. That is what makes a good app. It's not all about you; it's about how you can help your fans. An app doesn't have to be overly complex to achieve these goals.

    How about you? Have you seen any interesting Facebook apps? Have your Facebook apps helped your business in some way? Let us know in the comments below!

    Get Your FREE Course: Web3 for Beginners

    Web 3 for Beginners

    Curious about Web3, but don't know where to start or who to trust?

    Introducing Web3 for Beginners, a course taught by Michael Stelzner, the founder of Social Media Examiner.

    Learn the basics of Web3 and apply it to your business with this FREE comprehensive course.


    CLICK HERE TO GET FREE ACCESS

    Tags: Facebook

    About the authorAndrea Vahl

    Andrea Vahl is co-author of Facebook Marketing All-in-One for Dummies and also uses her improv comedy skills to blog as Grandma Mary, Social Media Edutainer. Connect with her at www.andreavahl.com.
    Other posts by Andrea Vahl »

    Get Social Media Examiner’s Future Articles in Your Inbox!

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (39 pages, 50+ charts)!

    Industry Report Cover

    Worth Exploring:

    Facebook

    Marketing Help Explore More →

    Instagram

    Marketing Help Explore More →

    YouTube

    Marketing Help Explore More →

    Linkedin

    Marketing Help Explore More →

    Web3

    Marketing Help Explore More →

    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report:


    Footer

    Your Guide to the Social Media Jungle
    Copyright © 2023 Social Media Examiner®
    All Rights Reserved. Terms of Use | Privacy Policy.

    Helpful Links

    • About us
    • Our content via email
    • Our podcasts
    • Our YouTube channel
    • Our live show
    • Our industry report
    • Sponsorship opportunities
    • RSS
    • Accessibility