social media reviews Wondering if Facebook is still a relevant platform for marketing?

Interested in how your colleagues and peers will use Facebook in the coming year?

In this article, you’ll discover new insights that show where Facebook marketers are focusing their attention and how you can best take advantage of ads on the platform.

Facebook Ads and Metrics: New Research for Marketers by Michelle Krasniak on Social Media Examiner.

Facebook Ads and Metrics: New Research for Marketers by Michelle Krasniak on Social Media Examiner.

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social media researchAre you wondering how important visuals are in your social media posts?

Do you want to know how other marketers approach visual marketing?

In this article, you’ll discover new research that reveals why you should include visuals in your marketing, and insights on the types of visual content marketers are focusing on.

Visual Content and Social Media Marketing: New Research by Michelle Krasniak on Social Media Examiner.

Visual Content and Social Media Marketing: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchThinking of advertising on Snapchat?

Wondering if others are finding Snapchat ads effective?

In this article, you’ll discover new research that sheds light on whether advertising on Snapchat is worthwhile for businesses.

Snapchat Advertising: Is It Working? New Research by Michelle Krasniak on Social Media Examiner.

Snapchat Advertising: Is It Working? New Research by Michelle Krasniak on Social Media Examiner.

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social media reviewsAre you considering including chatbots in your marketing and customer support?

Wondering how consumers are responding to chatbots?

In this article, you’ll discover new research that shares consumer reactions to chatbots and the issues businesses should address before integrating chatbots.

Chatbots and Social Media: New Research by Michelle Krasniak on Social Media Examiner.

Chatbots and Social Media: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchAre Millennials part of your customer base?

Wondering how best to reach them on social media?

In this article, you’ll discover insights from new research you can use to get your social media messages in front of Millennials.

Reaching Millennials With Social Media: New Research by Michelle Krasniak on Social Media Examiner.

Reaching Millennials With Social Media: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchDo you run social media campaigns for the holidays?

Wondering if social media efforts during holiday seasons impact sales?

In this article, you’ll discover new research that shows why small businesses should maintain a consistent social presence all year long, and why small- and medium-sized businesses should participate in larger, holistic holiday campaigns.

Do Holiday Specials via Social Media Work? New Research by Michelle Krasniak on Social Media Examiner.

Do Holiday Specials via Social Media Work? New Research by Michelle Krasniak on Social Media Examiner.

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social media research Is your company considering influencer marketing?

Wondering how social influencers might fit into your overall marketing strategy?

Many businesses aren’t sure if influencer marketing is a fit for them, or even how to go about pursuing a relationship with potential influencers.

In this article, you’ll discover why social influencer marketing is useful, where brands are running influencer campaigns, and which tactics are most successful.

Social Influencer Marketing on the Rise: New Research by Michelle Krasniak on Social Media Examiner.

Social Influencer Marketing on the Rise: New Research by Michelle Krasniak on Social Media Examiner.

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social media researchIs your company wondering where to allocate its advertising budget?

Are you on the fence about whether jumping into social media advertising is worth it?

New research shows that for the first time, digital and social media ad spending has surpassed that of TV. Marketers everywhere may revisit their strategies, leading to big changes in ad spend.

In this article, you’ll discover where digital advertising dollars are being spent, why marketers are flocking to certain media, and how you can keep up with the pack.

allocation of digital advertising dollars

Discover new research regarding the spend of social media advertising dollars.

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