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In this video I interview Mari Smith, author of The New Relationship Marketing and Facebook Marketing: An Hour a Day.
Mari shares how relationships have evolved and why businesses need to focus on P2P (people to people) marketing today. Â You'll also discover the story of how Mari came to Facebook marketing and pick up some useful social media marketing tips.
Be sure to check out the takeaways below after you watch the video.
Attention Agency Owners, Brand Marketers, and Consultants
Introducing the Marketing Agency Show–our newest podcast designed to explore the struggles of agency marketers.
Join show host and agency owner, Brooke Sellas, as she interviews agency marketers and digs deep into their biggest challenges. Explore topics like navigating rough economic times, leveraging AI, service diversification, client acquisition, and much more.
Just pull up your favorite podcast app, search for Marketing Agency Show and start listening. Or click the button below for more information.
Here are some of the things you'll learn in this video:
- Why businesses need listening skills
- What businesses are doing well in relationship marketing
- How to let the human side of business come through on social media
- How to create mutual like relationships
- The best mix for a successful Facebook strategy
- How much time you need for a good social media strategy
- An awesome app to use on your Facebook page
- How to create customer advocates
- The best tips to start a relationship marketing campaign
Connect with Mari on Twitter @marismith, on Facebook and check out Mari's books and her website.
What do you think? Do you focus on building relationships on social media? What tips do you have to share? Please leave them below.
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