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Welcome to our weekly edition of what's hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What's New This Week?
Twitter Rolls Out Website Card: The Twitter website card “allows users to easily discover interesting content while giving advertisers the ability to drive a higher volume of URL clicks since users are able to preview an image, related context and a clear call to action in their timeline before tapping.”
Facebook Introduces New Login Experience: This will give “people more control over the information they share with apps.”
Facebook Introduces Audience Network: “AÂ new way for advertisers to extend their campaigns beyond Facebook and into other mobile apps.”
Facebook Expands Availability of Business Manager: “A tool that lets large advertisers manage all of their ad accounts, pages, apps and permissions in one place—business.facebook.com.”
Facebook Announces Anonymous Login: “AÂ brand-new way to log into apps without sharing any personal information from Facebook.”
Facebook Updates Page Roles: “Managers are now called admins, content creators are editors and Insights analysts are analysts. Keep in mind that only the names of these roles, not what they can do, have changed.”
Pinterest Announces Guided Search: “It's made for exploring, whether you know exactly what you want, or you're just starting to look around.”
YouTube Allows Users to Add New Intro Videos: You can now “automatically add an intro video of up to three seconds to the start of every video on your channel.”
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Yelp Attributes Bitcoin-Friendly Businesses: “As a business owner, you can let your customers know you're accepting Bitcoin by logging into your free business owner tools on biz.yelp.com and updating your payment attributes.”
Facebook Messenger Improves Video and Photo Sharing: “Everything's front and center, so it's easier to send photos, voice messages and more.”
Foursquare Announces New App Swarm: “With Swarm, you can easily see which of your friends are out nearby, figure out who is up for grabbing a drink later and share what you're up to (faster and more easily than you can in Foursquare today).”
Snapchat Adds Chat: You will now “know when a friend is Here in Your Chat so you can give each other your full attention. And if you're both here, simply press and hold to share live video—and chat face-to-face!”
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