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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    3 New Studies Show Value of Social Media & Businesses Slow Response

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    There are some interesting studies surfacing lately in the world of social media.  Here's a summary of three recent research findings covering the benefits of social media marketing, how forums help brands and how businesses are employing social media marketing.
    #1: 50% of Small Businesses Say Lead Generation is Biggest Benefit of Social Networking
    According to the "Small Business Marketing Forecast 2010" from Ad-ology, lead generation is the biggest benefit of social networking for U.S. small businesses.

    Continue Reading about 3 New Studies Show Value of Social Media & Businesses Slow Response →

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    7 Essential Design Elements for Great Business Blogs

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    When people hear the word design, they sometimes think only of making something look good, using colors and graphics to add interest. But on the web, and especially on a blog, design has a purpose: to grab readers when they arrive, make it easy for them to get what they want, and create trust through a consistent and professional look.

    A well-designed business blog:

    Uses visual interest to make posts easy to read
    Brands your business in a consistent way
    Places useful information in places where it is easy to find
    Isn't cluttered

    Continue Reading about 7 Essential Design Elements for Great Business Blogs →

    8 Simple Steps to Growing a Quality Twitter Following

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    Are you using Twitter and wondering whether it's doing anything for your business?

    Do you have a strategy? Or do you find yourself haphazardly tweeting at all hours of the day about everything from what you had for breakfast to news in your industry?

    If so, you need a tweet plan.
    What Is a Tweet Plan?
    A tweet plan is a series of scheduled tweets used in conjunction with your real-time tweeting. The tweets in your tweet plan are carefully crafted to target your preferred audience. The result: Every day you consistently brand your Twitter

    Continue Reading about 8 Simple Steps to Growing a Quality Twitter Following →

    Social Media Marketing World: The Conference You’ve Been Waiting For…

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

    🔥 Sale ends Tuesday! 🔥

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    How IBM Uses Social Media to Spur Employee Innovation

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    "Be yourself."  It's one of the rules of social media. If you're blogging, tweeting or Facebooking for business, be real—or you won't be followed.

    Yet, how do you pull off "authentic" while maintaining the company brand message?

    It's tough enough for a small business. What if you're #2 on Business Week's best global brands list, with nearly 400,000 employees across 170 countries?

    At IBM, it's about losing control.

    "We don't have a corporate blog or a corporate Twitter ID because we want the 'IBMers' in aggregate to be the corporate

    Continue Reading about How IBM Uses Social Media to Spur Employee Innovation →

    Top 10 Social Media Blogs – The 2010 Winners

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    Social media is the talk of the planet.  But where do you go to learn the best tips and tactics?  Look no further...

    Tons of nominations came in.  Our panel of social media experts carefully reviewed the nominees and finalists. What follows are the winners of Social Media Examiner's Top 10 Social Media Blogs for 2010.

    If you're looking to reap the rewards of social media, these rich blogs need to be at the top of your reading list.

    Continue Reading about Top 10 Social Media Blogs – The 2010 Winners →

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    Social Media Marketing Industry Report

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: