• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Examiner

Your Guide to the Marketing Jungle

  • 🔥 Free Newsletter
  • 🎙️ Podcasts
    • Social Media Marketing Podcast
    • AI Explored Podcast
    • Social Media Marketing Talk Show
    • Our YouTube Channel
  • 🌟 AI Society
  • 🗓️ Marketing Conference
  • 👋 About Us
    • Marketing Events
  • Search
  • Embrace AI & MarketingGet Ongoing Training & SupportBEGIN YOUR JOURNEY NOW

    Mastering Anything: A New Way to Faster and Better Results

    by Michael Stelzner / May 29, 2025

    Are you struggling to keep up with the rapid pace of innovation in marketing? Wondering how to absorb just enough to make meaningful progress without burning out?

    In this article, you'll discover a framework for mastering new tools, technologies, and platforms for your marketing or business workflows without getting overwhelmed.

    Mastering Anything: A New Way to Faster and Better Results by Social Media Examiner
    This article was co-created by Pat Flynn and Michael Stelzner. For more about Pat, scroll to the end of this article.

    3 Mental Barriers That Impede a Marketer's Learning

    Several psychological obstacles prevent us from making meaningful progress in areas where we want to grow. 

    The first and most significant barrier is the belief that we must learn everything about a topic before taking any action.

    Rather than trying to consume everything about a topic, we should focus only on identifying our next step and learning exclusively about that step.

    The second major mental barrier is FOMO, or the fear of missing out on learning new information. By consuming additional information unrelated to our current focus, we risk uncommitting ourselves to things we know are the right way forward.

    Flynn suggests embracing JOMO, or the joy of opting out, to counter this barrier. He suggests physically setting aside interesting resources in what he calls an ocean board or a shoebox, acknowledging their existence while recognizing it's not time for them yet. This approach allows your brain to recommit to current priorities while providing peace of mind that valuable resources aren't lost forever. 

    Finally, Flynn emphasizes the critical importance of overcoming perfectionism and the tendency to wait for ideal conditions before taking action. These behaviors are symptoms of fear and worry, particularly fear of public failure or procrastination driven by anxiety. The antidote is embracing mistakes as guideposts that keep you aligned rather than obstacles to avoid.

    Flynn's comprehensive micromastery framework provides marketers and entrepreneurs with practical tools for mastering a new skill level or technology without succumbing to information overwhelm. 

    The approach combines systematic development of small skills with strategic risk-taking and community support to create sustainable learning that produces measurable results.

    #1: Establish Your Why: The DeLorean Exercise

    The framework begins by establishing how what you want to learn will enhance your life, business, and personal brand. This motivation becomes crucial when challenges arise during the learning process.

    The process begins with what Flynn calls The DeLorean Exercise, named after the time machine from Back to the Future. 

    Imagine stepping into the time machine, traveling one year into the future, and emerging into a world where your mastery has achieved exactly what you wanted.

    If you're interested in mastering AI, you might envision reducing your work week from sixty or seventy hours to a more manageable forty hours. You have extra time for family and passion projects and are becoming more valued as an employee through increased efficiency and productivity.

    AI Business Society

    Ready to Unlock AI Marketing Breakthroughs?

    If you’re like most of us, you are trying to figure out how to use AI in your marketing. Here's the solution: The AI Business Society—a new AI marketing community from your friends at Social Media Examiner.

    The AI Business Society is the place to discover how to apply AI in your work. When you join, you'll boost your productivity, unlock your creativity, and make connections with other marketers on a similar journey.

    I'M READY TO BECOME AN AI-POWERED MARKETER

    This vision provides the crucial why that will sustain motivation throughout the learning process.

    #2: How to Learn Through Micro Mastery

    The cornerstone of Flynn's approach is micro mastery, which involves breaking large, intimidating subjects into small, manageable pieces and focusing on mastering one piece at a time. This approach allows you to build expertise incrementally while avoiding the overwhelm that comes from trying to learn everything simultaneously. 

    The power of micro mastery lies in recognizing that improving any single component of a complex system can enhance overall results. Each focused improvement creates a foundation that supports and amplifies subsequent learning.

    Flynn illustrates this concept through a story about two aspiring golfers, Terry and George. 

    Terry took the traditional learn-everything approach. He subscribed to every golf magazine, watched the Golf Channel during breaks, and even kept a putter in his office hallway for practice. Despite consuming vast amounts of golf-related information, he struggled to improve his game because he constantly tried to implement advice about driving, putting, iron play, and every other aspect of golf simultaneously.

    George exemplified micro mastery. He hired a private coach to learn from a single, trusted source rather than trying to synthesize information from multiple sources. Most importantly, George would hyperfocus on small golf components, like mid-range puts, until he achieved competency before moving to the next element. Through this methodical approach, George became a scratch golfer, meaning he could consistently play at par level despite not having played golf in college.

    mastering-anything-learning-micro-mastery

    Flynn applied this same approach to mastering public speaking, an area where he initially felt significant fear and anxiety. Rather than trying to master every aspect of live presentations simultaneously, he focused on individual components in sequence. 

    First, he concentrated exclusively on storytelling by learning about narrative structure and regularly telling stories. Next, he focused specifically on hand gestures and movement. And so on.

    How to Decide Where to Focus Your Micro Mastery Learning

    When approaching a new field or skill, the sheer number of potential focus areas can feel overwhelming. The key to selection lies at the intersection of three factors: 

    • What interests you personally 
    • What represents a foundational step in the overall process
    • What will create the biggest downstream impact

    Flynn suggests visualizing these factors as a Venn diagram where your energy and interest overlap with what will move you furthest forward.

    For example, breaking down a single area like email marketing reveals countless components: DMARC compliance, BIMI compliance, verified mark certificates, call to action optimization, storytelling, image usage, split testing, and many others.

    You could write the most compelling emails in the world, but your messaging will never be seen if no one opens them. If you increase email open rates, everything downstream improves. In this light, open rates become a logical first domino that enables everything else to function effectively.

    In many cases, there is no definitively right answer for where to begin. The only wrong answer is continuing to worry about the first step while wasting time in analysis paralysis. Sometimes, the solution is literally flipping a coin or throwing a dart to force a decision because taking action on any reasonable starting point will provide the feedback needed to determine the next steps and understand what's working or not working.

    The key is to begin somewhere logical and adjust based on experience rather than trying to optimize the perfect starting point through endless research and planning.

    #3: Implement a Voluntary Force Function

    A voluntary force function is a strategic method for creating artificial pressure and accountability by deliberately setting up future situations that will require you to perform or deliver results. Think of it as voluntarily putting yourself in a position where you have no choice but to follow through on your learning goals.

    Discover Proven Marketing Strategies and Tips

    Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.

    But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.

    CHECK OUT THE SOCIAL MEDIA MARKETING PODCAST NOW

    Here's how it works: If you want to master storytelling, you don't just read about it or practice it privately. Instead, you sign up to speak at an event sixty days from now, knowing you'll need to tell compelling stories to succeed. This commitment creates several powerful dynamics. You have a non-negotiable deadline that prevents endless preparation without action. You have public accountability since backing out would damage your reputation. Most importantly, you have genuine stakes that motivate consistent daily practice.

    The voluntary aspect is crucial because you're choosing to create this pressure when you're motivated and clear-headed rather than having it imposed during a crisis. The “force” element means the commitment genuinely constrains your future options in helpful ways. You can't simply decide to skip practice on days when you don't feel motivated because the speaking engagement is approaching whether you're ready or not.

    This technique works because it aligns your future constraints with your current goals, ensuring that external accountability maintains your forward momentum toward skill development when motivation inevitably fluctuates.

    #4: When You Need Bigger Changes: How to Learn Through The Power Ten

    While micro mastery focuses on small, incremental improvements, sometimes larger, more dramatic changes are necessary to break through plateaus or achieve significant breakthroughs.

    A Power Ten is a strategic burst of concentrated, maximum effort applied for a specific, limited duration to break through plateaus and generate momentum. 

    Pat Flynn patterned the concept on his rowing experience at UC Berkeley, where it was a tactical technique used during races to overtake competitors.

    When you're rowing in a race and other boats start passing you, simply telling everyone to row harder creates chaos because some rowers will exhaust themselves while others won't increase their effort enough. Instead, the coxswain calls for a power ten, which means the entire team will execute the next ten strokes with maximum coordinated intensity. Every rower knows exactly what's expected and for how long, creating a controlled surge that propels the boat forward dramatically.

    The psychological power comes from the defined endpoint. Rowers can sustain maximum effort for ten strokes because they know it won't continue indefinitely. This same principle applies brilliantly to business and marketing challenges. We can sustain extraordinary effort for brief periods, but we need the psychological safety of knowing when that extraordinary effort will end. It's like an energy drink for your business that creates breakthrough results without requiring unsustainable long-term changes to your operations.

    The key insight is recognizing when your marketing has fallen into auto-pilot mode, where you're executing the same activities with diminishing returns. A Power Ten injects fresh energy and forces you out of routine patterns. The magic happens in the combination of maximum intensity with clear time boundaries.

    For example, if you're working on learning how to use AI in your marketing operations, you could dedicate 10 focused solo work sessions to learning how to set up complex automation.

    #5: Execute Monthly Why-FI Check-Ins

    Why-Focused Introspection is a monthly fifteen-minute practice that helps ensure your learning activities remain aligned with your underlying motivations and goals.

    During these monthly sessions, you zoom out from daily activities and ask whether your current learning and actions align with your fundamental reasons for pursuing growth. This practice prevents shiny object syndrome, where new opportunities and learning possibilities constantly distract from established priorities. 

    The goal isn't extensive analysis but rather a quick calibration to ensure you haven't lost sight of your primary motivations. 

    Are you still on track, or have you unconsciously drifted away from your core objectives?

    If you discover misalignment during these sessions, you can make conscious adjustments to realign your activities with your goals.

    The Importance of Community and Connection In Mastery of a New Skill

    Throughout Flynn's framework, the role of other people emerges as a critical success factor that cannot be overlooked. He dedicates significant attention to three distinct types of connections that support effective learning: emotional support systems, peer networks, and mentorship relationships.

    These relationships also provide external perspectives that are impossible to achieve in isolation. Other people can identify your blind spots, suggest alternative approaches, and provide feedback that helps you adjust your learning strategy.

    Emotional support systems include friends and family who provide encouragement and understanding during challenging learning periods. These relationships matter because learning new skills often involves frustration, setbacks, and moments of doubt. Having people who believe in your goals and can provide emotional stability helps maintain motivation when progress feels slow, or obstacles arise.

    Peer networks include colleagues and industry friends who share similar challenges and goals. Flynn's own mastermind group exemplifies this type of relationship, where members support each other's projects, provide feedback, and offer accountability. These relationships prove valuable because peers understand the specific challenges you're facing and can offer practical advice based on their own experiences.

    The peer community also enables collaborative learning, where everyone benefits from shared knowledge and experience. As Flynn explains, members can share what's working in their businesses, recommend resources, and suggest focus areas based on their successes and failures. This collaborative approach prevents everyone from learning everything independently through individual trial and error.

    Mentorship relationships involve people who have already achieved what you're trying to accomplish and can provide guidance, accountability, and wisdom based on their experience.

    Pat Flynn is host of the Smart Passive Income Podcast and author of Will It Fly? and Super Fans. His forthcoming book is Lean Learning: How to Achieve More by Learning Less. Connect with Pat on Facebook, Instagram, TikTok, X, and YouTube.

    Other Notes From This Episode

    • Connect with Michael Stelzner @Stelzner on Instagram and @Mike_Stelzner on X.
    • Watch this interview and other exclusive content from Social Media Examiner on YouTube.

    Listen to the Podcast Now

    This article is sourced from the Social Media Marketing Podcast, a top marketing podcast. Listen or subscribe below.

    Where to subscribe: Apple Podcasts | Spotify | YouTube Music | YouTube | Amazon Music | RSS

    ✋🏽 If you enjoyed this episode of the Social Media Marketing podcast, please head over to Apple Podcasts, leave a rating, write a review, and subscribe.


    Stay Up-to-Date: Get New Marketing Articles Delivered to You!

    Don't miss out on upcoming social media marketing insights and strategies! Sign up to receive notifications when we publish new articles on Social Media Examiner. Our expertly crafted content will help you stay ahead of the curve and drive results for your business. Click the link below to sign up now and receive our annual report!

     

    AI EXPLORED

    Curious About How to Use AI?

    Our newest show, AI Explored, might be just what you're looking for. It's for marketers, creators, and entrepreneurs who want to understand how to use AI in their business.

    It's hosted by Michael Stelzner and explores this exciting new frontier in easy-to-understand terms.

    Pull up your favorite podcast app and search for AI Explored. Or click the button below for more information.

    I WANT TO LEARN MORE ABOUT AI

    Tags: Social Media Marketing Podcast

    About the authorMichael Stelzner

    Michael Stelzner is the founder of Social Media Examiner and the Social Media Marketing World conference. He's host of the Social Media Marketing Podcast and he's founder of the AI Business Society. He also authored the books Launch and Writing White Papers.
    Other posts by Michael Stelzner »

    Get Social Media Examiner’s Future Articles in Your Inbox!

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (43 pages, 50+ charts)!

    Industry Report Cover

    Worth Exploring:

    Facebook

    Marketing Help Explore More →

    Instagram

    Marketing Help Explore More →

    YouTube

    Marketing Help Explore More →

    Linkedin

    Marketing Help Explore More →

    AI

    Next Frontier Explore More →

    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report:

    Footer

    Your Guide to the Marketing Jungle
    Copyright © 2025 Social Media Examiner®
    All Rights Reserved. Terms of Use | Privacy Policy.

    Helpful Links

    • About us
    • Our content via email
    • Our podcasts
    • Our YouTube channel
    • Our live show
    • Our social media marketing industry report
    • Our generative AI marketing industry report
    • Sponsorship opportunities
    • RSS