Major Facebook Enhancements: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Adds Subscribe Feature to Personal Profiles: You can now allow people to subscribe to your updates on your Facebook personal profile (think Twitter follow).  This gives your friends control over what they see from you.  People who are not your friends can also subscribe (subscribers only see things you share publicly). When people subscribe, they can filter the types of updates they want to follow.

Subscribers can select updates about Life Events, Status Updates, Photos and Videos or Games.

Facebook’s Smart Lists Help You Manage Your Friends:  The new Smart Lists make it easier to manage your Friends lists. These Smart Lists are created and updated automatically based on the profile information your friends have in common with you, such as your work, school, family and city. And you can also add or remove friends manually to make the lists even more accurate.

Smart Lists helps you to manage your lists.

Facebook Lets You Manage Close Friends And Acquaintances: In addition to the Smart List feature mentioned above, you all have two new lists: Close Friends and Acquaintances. When you add people to your new Close Friends list their updates appear more frequently in your news stream.  And only major updates from people in your Acquaintance list will show up in your news stream.

Close Friends list helps you manage the information you want in your news stream.

Facebook Reveals Who Shares Your Updates:  There’s now a “View all shares” link for Facebook updates on Facebook Pages.   This link is visible on all Facebook pages for anyone to see who shares updates.

Click on the link to find out who shares your content.

Google Rolls Out +Snippets on Google Maps: Google launches +Snippets for users and publishers, making it easy to visit a web page and then share it on Google+. +Snippets is now available with Google Maps and will roll out on other Google products soon. With +Snippets, Google+ users can easily share directions or places (for example) with fellow travelers.

Just click “Share...” in the Google+ bar at the top of the screen, and whatever you see on Maps is what you’ll see in the share box—ready to share with your circles.

Google +Snippets Add Social Sharing Options for Publishers: With the new Google +Snippets feature mentioned above, you can add extra +Snippet code to the Google +1 button code on your websites so that when readers +1 your page, an update will also be published in their feed.

This gets your link in your readers' streams and is in addition to the link appearing under the separate +1 tab on their Google+ Profile.

Posterous Introduces Spaces: Posterous takes private sharing to a new level.  Posterous Spaces has intuitive privacy controls which allow you to “share the right stuff with the right people in the way that suits you best.”   You can choose your own theme for each list of friends and you can have a different custom web address for each list of friends. Check it out below.

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YouTube Adds Editing Feature: You can now “edit your uploaded videos right on YouTube and maintain the same video IDs. This means you keep your view count and comments, and all existing links to your video will continue to work. No re-uploading necessary.”

Twitter Introduces Web Analytics: The new Twitter Web Analytics tool helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites.  “The Twitter Web Analytics panel shows how content is shared across Twitter, how much traffic Twitter refers and how much engagement a site generates with the integrated tweet button.”

Twitter Web Analytics is rolling out to a small pilot group of partners and "will be made available to all website owners within the next few weeks."

Twitter Has 100 Million Voices: Fives years after its beginning, Twitter reaches this important milestone!

Tumblr Has Over 10 Billion Posts: Congratulations to Tumblr on reaching this big milestone!

Follow Tumblr stats at the top of their About page.

Here’s a social media tool worth noting:

SocialSoft: a new drag & drop Facebook fan page–building tool currently in beta. The builder supports multiple widgets and has over 200 ready-made template designs including custom design integration.

And don’t miss this:

Social Media Examiner presents Facebook Success Summit 2011! (online conference starts in October)

Watch this video from Mike Stelzner (founder of Social Media Examiner).

Join 19 Facebook marketing experts at the web’s largest Facebook marketing conference. This is a special online conference designed to help you master Facebook marketing (brought to you by Social Media Examiner). Join Guy Kawasaki; Mari Smith; Dave Kerpen; Paul Dunay; Jesse Stay; Robert Scoble; Michael Stelzner; experts from Intuit, PETCO, Applebee’s and Intel; Jay Baer; Chris Treadaway; Amy Porterfield and Andrea Vahl—just to name a few. Go here to learn more.

What social media news caught your interest this week? Please share your comments below.