by 
In this video I interview Bernardo Huberman, director of the Social Computing Research Group at HP Labs and author of The Laws of the Web: Patterns in the Ecology of Information.
Bernardo shares why HP is studying social media as portal to understanding their customers and consumers. You'll discover how HP is able to predict sales weeks before a product is released thanks to social media research.
Be sure to check out the takeaways below after you watch the video.
Here are some of the things you'll learn in this video:
Looking for something to make your life easier?
Discover the tools we recommend to drive engagement, save you time, and boost sales across your entire marketing funnel or business.
Whether you need help planning content, organizing social posts, or developing your strategy, you’ll find something for every situation.
FIND YOUR NEXT FAVORITE TOOL- What you can learn about social behavior on social media
- How social media monitoring and research can help you learn more about your customers
- What you need to know about how people pay attention
- How to measure the degree of the interest people show in your product or service on social media
- How to analyze people's behavior on the social web
- How you can predict the success of new ideas and new products
- How to determine how influential are you and how this correlates to the number of your followers
- How to understand the passivity of your followers and how this impacts social shares
- Why the “winner takes all” phenomenon impacts social media
Connect with Bernardo on Twitter @bhuberman and check out HP's Social Computing Research website.
Do you monitor or research what social media tells you about your business? What are your thoughts on this? Please leave your comments below.
Get Your FREE Course: Web3 for Beginners
Curious about Web3, but don't know where to start or who to trust?
Introducing Web3 for Beginners, a course taught by Michael Stelzner, the founder of Social Media Examiner.
Learn the basics of Web3 and apply it to your business with this FREE comprehensive course.
CLICK HERE TO GET FREE ACCESS
