Google Analytics Adds Social Reports: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google Analytics Adds a New Set of Social Reports: These new social reports “help you measure the impact of your social marketing initiatives and evaluate the effect social media has on your goals and ecommerce activities.”

"The four new reports aggregate key data points to help you see the complete picture of how social marketing and media affect your business."

Pinterest Announces Attribution and Easy Sharing With Flickr: Pinterest has “worked with Flickr and other communities to make it easier to pin and credit content creators. Images with sharing enabled on Flickr now have a Pin It button, and pins from Flickr now have a clear attribution statement on Pinterest.”

"Attribution appears below the pin’s description and provides a permanent link to the work, its author and where they host their content."

Twitter’s Discover Tab Delivers More Personalized Content: Twitter is rolling out an upgrade of its Discover tab. Twitter has “incorporated additional personalization signals to select Discover stories, including tweets that are popular among the people you follow and the folks they follow.”

Twitter is rolling out "this redesigned and more personalized Discover experience on Twitter.com, iPhone and Android."

Discussion from our Networking Clubs: Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. Here are a few interesting discussions worth highlighting:

• What questions do you ask a web designer?
• What is your biggest challenge when it comes to blogging?
• Are you having issues with HootSuite posting to Facebook pages?

LinkedIn Purchases SlideShare for $119 Million: The top business-to-business social network added the top sharing site for PowerPoint presentations to ranks.

Foursquare Gives Businesses a Faster Way to Get Started: Businesses now have the option to instantly verify their business on Foursquare for a one-time $10 fee.  “You can still verify by mail at no cost (although it takes three to four weeks). Once you’re verified, you can start using Foursquare’s free tools right away, like offering specials, updating your listing and getting stats about your visitors.”

This new paid option allows businesses to get started faster on Foursquare.

Tumblr Sponsor Products Are Now Available: These are the first types of ads offered on Tumblr.

There are two different types of Tumblr ads available: Tumblr Radar and Tumblr Spotlight.

GoogleTV Updates Their YouTube App: There are new Recommendations and Search features, and a Google +1 button inside the new app.

Recent updates make integration easier.

Here’s a useful social media tool worth noting:

BackupPress: An easy, low-priced WordPress plugin to back up your site.

BackupPress starts at $5 per month.

And don’t miss this:

Social Media Examiner’s Social Media Success Summit 2012  (online conference) just started. It’s not too late to join!

Join 27 social media experts at Social Media Examiner’s big online conference! Go here to learn more.

What social media news caught your interest this week? Please share your comments below.