In this video I interview Becky Carroll, who is the author of the great new book, The Hidden Power of Your Customers.
Becky shares the story and meaning behind her “ROCK” strategy and why it is so important to focus on your existing customers.
Be sure to check out the takeaways below after you watch the video.
Attention Agency Owners, Brand Marketers, and Consultants

Introducing the Marketing Agency Show–our newest podcast designed to explore the struggles of agency marketers.
Join show host and agency owner, Brooke Sellas, as she interviews agency marketers and digs deep into their biggest challenges. Explore topics like navigating rough economic times, leveraging AI, service diversification, client acquisition, and much more.
Just pull up your favorite podcast app, search for Marketing Agency Show and start listening. Or click the button below for more information.
Here are some of the things you'll learn in this video:
- What you need to know so you can focus on giving your existing customers the whole package
- How to generate new opportunity for a business of any size
- How to make your product into an orchestrated customer experience
- How to go beyond just customer service
- What is the best way to provide Killer Customer Service
- How you can discover who your true advocates are
Connect with Becky on Twitter @bcarroll7. You can also check out Becky's blog: Customers ROCK!.
What do you think? How do you generate more opportunity with existing customers? What tips do you have to share about your customer service? Please leave them below.
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