• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Examiner

Your Guide to the Marketing Jungle

  • 🔥 Free Newsletter
  • 🎙️ Podcasts
    • Social Media Marketing Podcast
    • AI Explored Podcast
    • Social Media Marketing Talk Show
    • Our YouTube Channel
  • 🌟 AI Society
  • 🗓️ Marketing Conference
  • đź‘‹ About Us
    • Marketing Events
  • Search
  • Embrace AI & MarketingGet Ongoing Training & SupportBEGIN YOUR JOURNEY NOW

    Facebook Watch Releases Globally

    by Grace Duffy / September 8, 2018

    social media research

    Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.

    On this week's Social Media Marketing Talk Show, we explore Facebook Watch Updates, Facebook Creator Studio releasing globally, and IGTV growth. Our special guests include Owen Video and Jeff Sieh.

    Tune In to the Social Media Marketing Talk Show

    To watch our latest episode from Friday, September 7, 2018, click on the green “Watch replay” button below and sign in or register.

    Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.

    For this week's top stories, you'll find timestamps below that allow you to fast-forward in the replay above.

    IGTV Update and New Video Notification: Instagram debuted IGTV in June 2018 and the long-form video hub has had a slow start when compared to other features like Stories. TechCrunch reports that feed videos of those granted early access and guidance on IGTV are “getting roughly 6.8X as many views as their IGTV posts” and the format is proving to be difficult to adopt. (4:58)

    For IGTV, Instagram needs slow to mean steady https://t.co/jxDx2WOmog by @joshconstine pic.twitter.com/6NWFHChjit

    — TechCrunch (@TechCrunch) August 25, 2018

    It appears that Instagram has rolled out notifications for IGTV videos that appear above the Stories bar in the app. The notification shows the creator, title, thumbnail, and timestamp for the video and a prominent Watch button. This possible new feature was discovered by our guest, Owen Video.

    Instagram adds notifications for IGTV videos.

    Facebook Creator Studio Available Globally: In addition to expanding Facebook Watch to more markets, Facebook launched Creator Studio globally. Creator Studio provides a central place for pages to manage their entire content library and business. In Creator Studio, publishers and creators can manage content and interaction, check insights, streamline video publishing, access Ad Breaks, and much more. To find out if you have access to this new dashboard, check your Business Manager account on Facebook. (28:17)

    AI Business Society

    Ready to Unlock AI Marketing Breakthroughs?

    If you’re like most of us, you are trying to figure out how to use AI in your marketing. Here's the solution: The AI Business Society—a new AI marketing community from your friends at Social Media Examiner.

    The AI Business Society is the place to discover how to apply AI in your work. When you join, you'll boost your productivity, unlock your creativity, and make connections with other marketers on a similar journey.

    I'M READY TO BECOME AN AI-POWERED MARKETER

    Discover Proven Marketing Strategies and Tips

    Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.

    But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.

    CHECK OUT THE SOCIAL MEDIA MARKETING PODCAST NOW

    In addition to rolling out Facebook Watch to more markets, the company also launched Creator Studio globally.

    Facebook Watch Goes Global: Facebook Watch launched in the U.S. a year ago and is ready to go global. All page videos are eligible to show up in Watch, giving publishers and creators globally a new place for their videos to be watched and discovered. (35:45)

    Facebook Watch launched in the U.S. a year ago and is ready to go global.

    In the same announcement, Facebook also added that it's expanding its Ad Breaks program “so more partners can make money from their videos” and offering new insights, tools, and best practices for pages in Creator Studio. Ad Breaks are now fully launched and open to eligible pages across the U.S., UK, Ireland, New Zealand, and Australia, with a range of additional countries coming soon. You can find out how to earn money with Ad Breaks on Facebook

    Facebook Users Change Social Media Habits Amid Privacy and Security Concerns: The Pew Research Center released the results of a new survey that shows many Facebook users have changed how they interact with the site amid growing privacy and security concerns over the past year. It also revealed that more than half of those surveyed don’t understand how the News Feed works. Polling over 4,500 U.S. adults between May 29 and June 11, the research shows which age demographics have adjusted their privacy settings, decided to take a break from the platform, or deleted the app from their phone in the past year. (45:35)

    44% of Facebook users ages 18 to 29 say they have deleted the Facebook app from their phone in the past year https://t.co/DrzktBsjbY pic.twitter.com/f5qTLixJCn

    — Pew Research Center (@pewresearch) September 5, 2018

    Facebook Provides Update on Keyword Snooze: Facebook began testing Keyword Snooze in June and recently provided an update on it. Keyword Snooze gives people the option to temporarily hide posts by keywords that are pulled directly from text in that post. If you choose to “snooze” a keyword, you won’t see posts in your News Feed containing that exact word or phrase from any person, Page, or Group for 30 days. Upon analyzing what keywords are snoozed, Facebook discovered some interesting trends and patterns. So far, Keyword Snooze has only been rolled out to a portion of users in the UK, the US, Canada, Australia, and New Zealand. (53:15)

    Want to catch our next show live? Click here to subscribe or add our show to your calendar.

    AI EXPLORED

    Curious About How to Use AI?

    Our newest show, AI Explored, might be just what you're looking for. It's for marketers, creators, and entrepreneurs who want to understand how to use AI in their business.

    It's hosted by Michael Stelzner and explores this exciting new frontier in easy-to-understand terms.

    Pull up your favorite podcast app and search for AI Explored. Or click the button below for more information.

    I WANT TO LEARN MORE ABOUT AI

    Tags: News, Social Media Marketing Talk Show

    About the authorGrace Duffy

    Grace Duffy, serves on the Editorial Staff at Social Media Examiner as News Producer. She is a social media strategist, marketer and content creator with a passion for connecting people through technology.
    Other posts by Grace Duffy »

    Get Social Media Examiner’s Future Articles in Your Inbox!

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (43 pages, 50+ charts)!

    Industry Report Cover

    Worth Exploring:

    Facebook

    Marketing Help Explore More →

    Instagram

    Marketing Help Explore More →

    YouTube

    Marketing Help Explore More →

    Linkedin

    Marketing Help Explore More →

    AI

    Next Frontier Explore More →

    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report:

    Footer

    Your Guide to the Marketing Jungle
    Copyright © 2025 Social Media Examiner®
    All Rights Reserved. Terms of Use | Privacy Policy.

    Helpful Links

    • About us
    • Our content via email
    • Our podcasts
    • Our YouTube channel
    • Our live show
    • Our social media marketing industry report
    • Our generative AI marketing industry report
    • Sponsorship opportunities
    • RSS