Podcast : Social Media Examiner

Want your ads to drive more sales?

Interested in the benefits of YouTube pre-roll ads?

To explore how to sell products and services with YouTube pre-roll ads, I interview Billy Gene Shaw.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Billy Gene Shaw, a Facebook and YouTube marketing expert. His agency helps businesses acquire customers. He’s also the founder of the School of G.E.N.E.I.U.S.

Billy Gene provides tips for creating attention-grabbing pre-roll ads and offers that compel viewers to click a call to action.

You’ll discover how to serve YouTube pre-roll ads via a specific video, topic, or location.

YouTube Pre-Roll Ads: How to Acquire Customers With Video featuring insights from Billy Gene on the Social Media Marketing Podcast.

YouTube Pre-Roll Ads: How to Acquire Customers With Video featuring insights from Billy Gene on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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Want to maximize the reach of your Facebook posts?

Wondering how the Facebook relevance score and boosting posts can help?

To explore what marketers need to know about the Facebook algorithm, I interview Dennis Yu.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Dennis Yu, a Facebook ads expert and CTO of BlitzMetrics: a business that’s part school and part agency for social marketers. For the past 20 years, Dennis has been working in marketing and analytics. He used to work at Yahoo! running analytics.

Dennis explains how Facebook’s algorithm prioritizes different types of engagement and post content.

You’ll discover how Dennis boosts posts to manage ad costs.

The Facebook Algorithm Explained for Marketers featuring insights from Dennis Yu on the Social Media Marketing Podcast.

The Facebook Algorithm Explained for Marketers featuring insights from Dennis Yu on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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Want to prepare for emerging social technologies and marketing tactics?

Wondering how to reach your audience as algorithms change?

To explore the past, present, and future of social media marketing, I interview Brian Solis.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. He’s considered one of the founding fathers of social media marketing. He authored The Social Media Manifesto and the book Engage. His most recent book is X: The Experience When Business Meets Design.

Brian explores the insights revealed in his most recent update to The Conversation Prism.

You’ll discover how human aspiration and intent can help you reach your desired audience as social media continues to evolve.

How Social Media Has Evolved and Where It Is Headed featuring insights from Brian Solis on the Social Media Marketing Podcast.

How Social Media Has Evolved and Where It Is Headed featuring insights from Brian Solis on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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Wondering how chatbots can improve open and click-through rates on Facebook?

Want to build funnels into your chatbot messaging?

To explore how to develop marketing messaging that works in Facebook Messenger chatbots, I interview Andrew Warner.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Andrew Warner. When Andrew was younger, he built a company to $30 million in annual sales. Today, Andrew is the founder of Mixergy, a site and podcast focused on tech startups. Andrew’s newest venture is called Bot Academy, a site focused on chatbots.

Andrew explains the many advantages chatbots offer compared to email.

You’ll discover how tags and the right content can create interactive and engaging chatbot conversations.

Chatbots: Marketing Automation via Messenger featuring insights from Andrew Warner on the Social Media Marketing Podcast.

Chatbots: Marketing Automation via Messenger featuring insights from Andrew Warner on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

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