Author: Tammy Cannon

Wondering how you can use your Facebook profile to support your business?

Looking for tips to help you successfully blend your personal and business identities on Facebook?

While Facebook prohibits people from using personal profiles primarily for commercial gain, you can use your Facebook profile to indirectly promote awareness of your business.

In this article, you'll discover how to prep your Facebook profile for a professional audience and find tips to help you post from your Facebook profile to support your business presence.

Continue Reading about How to Use a Facebook Personal Profile for Business: A Guide for Marketers →

Would you like to start a Facebook page for your business but aren't sure where to begin?

Are you curious about how to manage a page effectively and securely?

In this article, you'll discover how to build a Facebook page for your business and how to protect it.

Continue Reading about How to Build a Facebook Page for Business: A Guide for Beginners →

Want to start marketing your business on Facebook?

Wondering how to choose the best Facebook channels for your business?

Understanding the basic features and functionality of Facebook personal profiles, business pages, and groups can help you develop an effective business identity.

In this article, you'll discover the options open to business owners on Facebook and the pros and cons of using each for marketing.

Explore more articles on Facebook for business.

Continue Reading about Marketing Your Business on Facebook: How to Choose Between Profiles, Pages, and Groups →

Do you use Facebook ads?

Not sure you trust Facebook's metrics?

Setting up Google Analytics goals lets you track the traffic and conversions from specific ads on Facebook.

In this article, you'll discover how to use Google Analytics goals to measure conversions from your Facebook ads.

Continue Reading about How to Set Up Google Analytics Goals for Facebook Ads →