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    • Author: Tammy Cannon

    Writing Facebook Ads for Sensitive Products and Services

    Are your Facebook or Instagram ads getting rejected? Wondering how to attract your ideal client and comply with Facebook ads policies?

    In this article, you'll learn how to create Facebook ads that won't get rejected—even if your business is in a sensitive field.

    How Facebook Ads Policies Impact Your Facebook and Instagram Ads
    Writing copy for Facebook and Instagram ads is different from writing social media posts. There's an art to writing copy that gets potential clients to stop

    Continue Reading about Writing Facebook Ads for Sensitive Products and Services →

    Social Media Marketing

    Industry Report

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    How to Use Self-Liquidating Offers in Your Facebook Ads

    Do you sell costly products, services, or courses? Wondering how to sell more by lowering the barrier to entry?

    In this article, you'll discover how to use Facebook or Instagram ads to promote a small, self-liquidating offer that leads to an upsell.

    What Is a Self-Liquidating Offer?
    Essentially, a self-liquidating offer (SLO) funnel delivers an inexpensive entry-level purchase opportunity that leads your target audience toward investing in one or more substantial purchases. The best part about these offers is that the initial purchase

    Continue Reading about How to Use Self-Liquidating Offers in Your Facebook Ads →

    5 Ways to Analyze Your Instagram Marketing

    Do you know how well your Instagram marketing is really performing? Your Instagram business profile provides you access to valuable metrics that can help you understand what's working.

    In this article, you'll discover five ways to analyze the performance of your Instagram business profile.

    Why Instagram Business Profile Insights Matter
    Instagram is a powerful tool for small businesses and influencers wanting to showcase products and services, but when Instagram announced it would test hiding likes, people using personal Instagram

    Continue Reading about 5 Ways to Analyze Your Instagram Marketing →

    Social Media Marketing Podcast

    Social Media Marketing Talk Show

    web3 business podcast

    Web3 Business Podcast

    How to Use Facebook Groups for Business: A Guide for Marketers

    Want to use a Facebook group for business?

    Wondering how to promote your products and services in Facebook groups?

    Whether you create a Facebook group or join one managed by someone else, you can use groups to position yourself, find new customers, and more.

    In this article, you'll discover how to use Facebook groups to support and market your business.

    Continue Reading about How to Use Facebook Groups for Business: A Guide for Marketers →

    Get Your FREE Course: Web3 for Beginners

    Web 3 for Beginners

    Curious about Web3, but don’t know where to start or who to trust?

    Introducing Web3 for Beginners, a course taught by Michael Stelzner, the founder of Social Media Examiner.

    Learn the basics of Web3 and apply it to your business with this FREE comprehensive course.

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 15th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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