Social Media Marketing | Social Media Examiner
Your Guide to the Social Media Jungle
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Looking for more people to reach with your Facebook ads? Wondering how to find new Facebook audiences to target?
In this article, you’ll learn how to research and test interests that yield new Facebook ad audiences.
Continue Reading about How to Discover New Audiences for Your Facebook Ads →
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Want to scale your most successful email marketing funnels?
Wondering how a Facebook ads funnel can help?
In this article, you'll discover how to create a sequence of Facebook and/or Instagram ads based on your email marketing funnel.
Continue Reading about How to Build a Facebook Ads Funnel by Modeling Email Sequences →
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Do you use Instagram story highlights?
Wondering how to make them more recognizable to your followers?
In this article, you'll discover how to change your Instagram story highlights cover from the default view to a branded cover image.
Continue Reading about How to Customize Your Instagram Story Highlights Cover →
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Do you run Facebook ads to promote your business?
Wondering how the Facebook pixel can help optimize ad delivery for specific goals?
In this article, you'll discover how to install and use the Facebook pixel to track website traffic and create trackable Facebook ads.
Continue Reading about How to Install and Use the Facebook Pixel: A Guide for Marketers →
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Want to use a Facebook group for business?
Wondering how to promote your products and services in Facebook groups?
Whether you create a Facebook group or join one managed by someone else, you can use groups to position yourself, find new customers, and more.
In this article, you'll discover how to use Facebook groups to support and market your business.
Continue Reading about How to Use Facebook Groups for Business: A Guide for Marketers →
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Thinking about running Facebook ads but don't know where to start?
Want a primer on Ads Manager before running ads?
In this article, you'll learn to navigate the Facebook Ads Manager main menu and discover the basics of creating and analyzing your Facebook ad campaigns.
Continue Reading about How to Use Facebook Ads Manager: A Guide for Beginners →
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Wondering how you can use your Facebook profile to support your business?
Looking for tips to help you successfully blend your personal and business identities on Facebook?
While Facebook prohibits people from using personal profiles primarily for commercial gain, you can use your Facebook profile to indirectly promote awareness of your business.
In this article, you'll discover how to prep your Facebook profile for a professional audience and find tips to help you post from your Facebook profile to support your business presence.
Continue Reading about How to Use a Facebook Personal Profile for Business: A Guide for Marketers →
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Would you like to start a Facebook page for your business but aren't sure where to begin?
Are you curious about how to manage a page effectively and securely?
In this article, you'll discover how to build a Facebook page for your business and how to protect it.
Continue Reading about How to Build a Facebook Page for Business: A Guide for Beginners →
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Want to start marketing your business on Facebook?
Wondering how to choose the best Facebook channels for your business?
Understanding the basic features and functionality of Facebook personal profiles, business pages, and groups can help you develop an effective business identity.
In this article, you'll discover the options open to business owners on Facebook and the pros and cons of using each for marketing.
Explore more articles on Facebook for business.
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Do you want to boost revenue for your next launch or promotion?
Have you thought about using Facebook Messenger ads to engage prospects?
Messenger ads provide a personal experience for customers and prospects.
In this article, you'll discover how to create a Facebook Messenger ad.
Continue Reading about How to Set Up a Facebook Messenger Ad →
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Wondering how to find the right keywords to rank in Pinterest search?
Have you considered using Google's Keyword Planner?
Identifying valuable long-tail keyword phrases will help you optimize your profile and pins for search.
In this article, you'll discover how to use Google's Keyword Planner to research keywords and boost the visibility of your Pinterest content.
Continue Reading about How to Optimize Pinterest Content for Search →
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Do you share your blog posts on social media?
Want to know how much traffic comes from those posts?
By adding Google UTM (Urchin Tracking Module) parameters to the links you share, you can attribute traffic to page posts, group posts, and ads.
In this article, you'll discover how to analyze your social media traffic by adding UTM parameters to your links.
Continue Reading about How to Use Google UTMs to Analyze Your Social Traffic →
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Do you use Facebook ads?
Not sure you trust Facebook's metrics?
Setting up Google Analytics goals lets you track the traffic and conversions from specific ads on Facebook.
In this article, you'll discover how to use Google Analytics goals to measure conversions from your Facebook ads.
Continue Reading about How to Set Up Google Analytics Goals for Facebook Ads →
