Author: Mike Delgado

How to Boost Engagement on Your LinkedIn Company Page

April 18, 2013

Are you leveraging your LinkedIn Company Page as best you can?

In a recent LinkedIn study, 50% of current company followers stated they are more likely to purchase products and services from a business they engage with on LinkedIn.

This means that an active LinkedIn presence could help your business. And you’ll likely want to improve engagement on LinkedIn.

Here are five simple ways to boost engagement with your LinkedIn followers.
#1: Leverage LinkedIn Groups to Find Engaging Content

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8 Ways to Get More Leads for Your Business on LinkedIn

February 19, 2013

Do you want to acquire more traffic and leads from LinkedIn?

According to Experian Marketing Services, LinkedIn received 94M total U.S. visits in December 2012, an increase of 40% in traffic compared to December 2011.

So, whether you’re a B2B and/or B2C company, now is a great time to start leveraging LinkedIn to find and attract your target market.

Here are 8 ways to attract high-quality leads with LinkedIn.
#1: Add a Strong Call to Action and Link
Did you know you can add custom banners to your company page for free? And did you

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Google+ Communities: What Marketers Need to Know

December 20, 2012

Have you heard about the new Google+ Communities?

Google+ Communities allow you to collaborate with others on topics you're passionate about.

And it's a great opportunity for marketers to network, engage and build the businesses they support.

This article will reveal everything you need to know about Google+ Communities and how to leverage them for business.
What Is a Google+ Community?
A Google+ Community is a place to meet and engage with people on topics you're interested in. If you had trouble finding engagement on Google+ in the

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Google+ Hangouts On Air: What Marketers Need to Know

May 21, 2012

What if your business could do live video broadcasts to unlimited viewers--instantly and for free?

Want to share your screen and slides, no problem. Need it to be super easy?

This is all possible with using the free Google+ Hangouts On Air!

You've probably already heard about Google+ Hangouts, which allow you to video chat with up to 9 different people at once.

And you may have heard of Google+ Hangouts On Air, which lets you broadcast to an unlimited audience. But this cool feature was previously only available to a select number

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8 New Google+ Changes and How They Impact Your Business

April 19, 2012

Have you heard about all of the recent changes on Google+?

Google+ is always evolving and recently made some big changes to help create a simpler, more beautiful Google+.

And these changes can have an impact on how you use Google+ for business.

So here's everything you need to know.
#1: Header Image and Profile Photo Changes
Google+ changed the page layouts to allow more space for your photo strip. And your profile image is in a prominent spot on the top right.

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