Author: Lisa D. Jenkins

Do you find yourself spending a lot of time creating content deliverables for clients? Looking for a smarter way to repurpose and amplify content? 

In this article, you’ll discover how to 10x the content your clients already have for more awareness, engagement, and growth.

Why Amplifying Client Content Is Important for Marketers

Having a content marketing strategy is essential for businesses today, but consistently creating high-quality, engaging content can be a significant challenge.  

We live in an age of

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Want to deliver extraordinary customer care that leads to client retention? Wondering how your approach to customer experience leads to tangible outcomes like increased sales, customer retention, and referrals? 

In the article, you’ll discover practical ways to improve relationships with your clients.

Keeping the Customer First: Insights from "The Experience Maker" 

Providing a remarkable customer experience is imperative for companies to gain loyal, vocal fans who drive growth through referrals and repeat business. With

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Tired of being viewed as a disposable marketing vendor? Wondering how to become a partner your clients turn to for advice instead? 

In this article, you’ll learn how one marketer made the move from vendor to trusted advisor.

The Making of a Trusted Marketing Advisor: An Industry Veteran’s Perspective

Marketing has undergone significant shifts over the past 30 years. With the rise of the internet, email, social media, and now artificial intelligence (AI), tactics and technologies change rapidly. 

However, according to

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