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  • Social Media Marketing WorldImprove your strategy, find your next big marketing idea...DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Krista Bunskoek

    How to Run a Successful Instagram Contest

    October 29, 2014

    Is Instagram part of your social media marketing?

    Do you want to run contests on Instagram?

    Adding Instagram contests to your social media mix can quickly expand your reach.

    In this article I'll explain the different types, as well as how to create and run a successful Instagram contest for your brand or business.
    Types of Instagram Contests
    There are many kinds of Instagram contests. Here is a rundown of the top three:

    Continue Reading about How to Run a Successful Instagram Contest →

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    Industry Report

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    5 Ways to Find Leads and Customers on Twitter

    July 24, 2014

    Do you need more leads?

    Have you used Twitter to find qualified leads?

    Does the idea of finding new customers on Twitter peak your curiosity?

    Many businesses don't know how to cut through the clutter and find the people they're looking for on Twitter.

    In this article you'll discover five ways to find leads and customers, engage with them and drive them to your products.
    #1: Search Keywords and Hashtags
    Twitter has over 600 million users around the world, so it's a good bet most of your target audience is on the platform. Are you

    Continue Reading about 5 Ways to Find Leads and Customers on Twitter →

    How to Enhance Social Engagement for Your Website

    May 27, 2014

    Do you want more social engagement on your website?

    Would you like visitors to tell their friends about you?

    In this article I'll show you six ways to integrate social visibility into your website.
    #1: Start with Social Share Buttons
    The easier your site is to share, the more likely your visitors are to share it. Whether you want shares for a blog, an ecommerce product or a conversion landing page (such as an ebook download or a contest), code in prominent sharing options.

    Continue Reading about How to Enhance Social Engagement for Your Website →

    4 Ways to Crowdsource Product Ideas Using Social Media Contests

    March 31, 2014

    Do you want to take your customer engagement to the next level?

    Have you used crowdsourcing to gain consumer insight or to choose your next product line?

    Do you use contests as motivation to get input from your customers?

    In this article, you’ll discover how crowdsourcing your products through contests on social media will help you deepen customer involvement and increase loyalty.
    Why Use Crowdsourcing?
    Crowdsourcing is a method of getting ideas, content, support or other types of solutions from a group of people. The term was coined

    Continue Reading about 4 Ways to Crowdsource Product Ideas Using Social Media Contests →

    5 Ways to Increase Fan Page Engagement With Facebook Games

    February 10, 2014

    Want to increase your Facebook fan engagement?

    Have you considered adding games to your Facebook page?

    Facebook games engage people's competitive nature and can grow your brand's reach.

    This article shows you how to use games in your Facebook marketing.
    #1: Fan Photo of the Week
    If you want to get people interested in your fan page, make your fans a part of your social marketing strategy. People love to see their names in lights, so give them that chance with a Facebook photo of the week contest.

    The great thing about this type of

    Continue Reading about 5 Ways to Increase Fan Page Engagement With Facebook Games →

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