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    Author: Jordan Bucknell

    The Facebook Attribution Window: How Facebook Tracks Conversions

    July 30, 2018

    Confused by the Facebook attribution model for ads?

    Wondering which ad should receive credit for a conversion?

    In this article, you'll learn how to use the Facebook Attribution Window feature for Facebook ad campaigns.

    Continue Reading about The Facebook Attribution Window: How Facebook Tracks Conversions →

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    Industry Report

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    How to Build an eCommerce Funnel on Facebook

    June 11, 2018

    Wondering how to sell more products on Facebook?

    Looking for tips to target people throughout the customer journey?

    In this article, you'll discover an actionable plan to build an effective sales funnel on Facebook.

    Continue Reading about How to Build an eCommerce Funnel on Facebook →

    How to Retarget on Facebook and Instagram With Dynamic Product Ads

    May 28, 2018

    Want to retarget website visitors with ads for products they viewed but didn't purchase?

    Wondering how to set up dynamic product ads for Facebook and Instagram?

    In this article, you'll discover how to remarket to website visitors with dynamic product ads using Facebook Ads Manager.

    Continue Reading about How to Retarget on Facebook and Instagram With Dynamic Product Ads →

    3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results

    May 1, 2018

    Want better results from your Facebook lookalike audiences?

    Wondering which custom audiences yield the best-performing lookalike audiences?

    In this article, you'll discover how to create three highly tuned Facebook lookalike audiences from your most valuable custom audiences.

    Continue Reading about 3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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