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    Author: John Haydon

    How to Use Targeted Facebook Ads to Promote an Event

    August 25, 2014

    Are you promoting events online?

    Have you tried using Facebook to spread the word?

    Targeted Facebook ads are an ideal way to reach people who are most likely to share and attend your event.

    In this article I'll show you how Facebook ads increase exposure, engagement and registrations for your event.

    Continue Reading about How to Use Targeted Facebook Ads to Promote an Event →

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    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!


    How to Create Highly Shareable Blog Content Using Facebook

    June 18, 2014

    Do you want to create blog posts people can't help but share?

    Have you used Facebook to find content that's most appealing to your readers?

    You can write shareable blog posts by taking the time to understand what your audience really wants from you.

    In this article you’ll discover four ways to find the ideas your fans want to discuss and share.
    Why Shareable Blog Content Matters
    If people aren't compelled to share your blog content, it's just not going to happen--Like buttons alone won't cut it. Your content has to be remarkable

    Continue Reading about How to Create Highly Shareable Blog Content Using Facebook →

    3 Unusual Ways to Build Your Email List With Facebook Apps

    March 10, 2014

    Do you want more email subscribers?

    How can you find a targeted audience and encourage them to join your list?

    The answer is to leverage the people who already like you: your Facebook fans.

    This article shows you three ways brands are using Facebook apps to grab their fans' attentions and encourage them to subscribe to their list.
    Why Use Facebook to Find Email Subscribers?
    Email converts new customers more effectively than any other digital medium. The key is having the right people on your list—the ones who want to hear what you

    Continue Reading about 3 Unusual Ways to Build Your Email List With Facebook Apps →

    18 Ways to Improve Your Facebook News Feed Performance

    January 28, 2014

    Are you frustrated with Facebook’s frequent changes to the news feed algorithm?

    Do you feel like you’re being forced to buy ads to reach your audience?

    While Facebook change is the rule rather than the exception, this article gives you 18 ways you can improve your Facebook news feed performance—and gain the upper hand.
    How Reach Is Created on Facebook
    Facebook defines reach as the number of unique Facebook users who see your updates.

    To see your page’s reach, go to Facebook Insights and look at your page’s Reach report. You’ll be

    Continue Reading about 18 Ways to Improve Your Facebook News Feed Performance →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 14th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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