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    Author: Joe Martinez

    How to Analyze YouTube In-Stream Ads

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    Do you use YouTube in-stream ads? Do you know whether people are watching and engaging with your ads?

    In this article, you'll learn how to analyze your skippable YouTube in-stream ads.

    Analyzing YouTube Video Campaigns in Google Ads
    Your YouTube TrueView in-stream campaigns might be focused on actions—meaning you're looking to drive traffic or push sales and conversions—or building brand or product awareness. But no matter your goal, we're going to look at a few ways to analyze the

    Continue Reading about How to Analyze YouTube In-Stream Ads →

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    YouTube TrueView Ads Demystified: What Marketers Need to Know

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    Thinking of using skippable YouTube video ads? Wondering which TrueView ads you should try?

    In this article, you'll discover three types of YouTube TrueView ads to improve lead generation, brand awareness, and sales.

    Note: This article assumes you know how to properly set up a YouTube ad campaign. Read this article for step-by-step instructions.

    #1: YouTube TrueView Video Discovery Ads for Search Visibility
    It's easy to forget that YouTube is a massive search engine. YouTube advertisers can capitalize on this search intent

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    How to Advertise on Quora

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    Looking for a new online source of leads and customers? Have you considered advertising on Quora?

    In this article, you'll learn how to discover if your audience is on Quora and how to run Quora ads to reach them.

    Why Marketers Should Consider Quora Ads
    Depending on your company's sales cycle, you may need to embrace several touchpoints to stay on top of potential customers. And you can't assume your target audience only uses Google or Facebook.

    It's worth taking the time to research whether your audience can be found on other

    Continue Reading about How to Advertise on Quora →

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