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    Author: Antonio Calero

    How to Use Twitter Campaign Reports to Improve Your Twitter Ads

    December 1, 2014

    Are you using Twitter advertising to promote your business?

    Would you like to improve your advertising on Twitter?

    Twitter's new campaign reports help you understand how users engage with your paid content.

    In this article you'll discover how to navigate the Twitter Ads reporting platform to obtain quality insights about your target audience.
    Why Use Campaign Reports?
    Effective advertising goes beyond the actual marketing campaign. It requires you to analyze data and identify key information to help improve business results in the

    Continue Reading about How to Use Twitter Campaign Reports to Improve Your Twitter Ads →

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    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    5 Unusual Ways to Benefit from Twitter Ads

    October 9, 2014

    Are your Twitter ad campaigns giving you the results you expect?

    Are you using Twitter's advertising and remarketing options?

    Twitter ads allow you to reach a highly targeted audience so you can recapture lost sales, improve newsletter open rates, find qualified leads and more.

    In this article you'll discover five Twitter advertising tactics to help you meet your goals.

    #1: Close Uncompleted Sales
    If you have an online shop as part of your website, you know how frustrating it is when visitors abandon the shopping process. With

    Continue Reading about 5 Unusual Ways to Benefit from Twitter Ads →

    How to Increase Your Facebook Conversions Using Google Analytics

    September 22, 2014

    Do you want to improve your Facebook conversions?

    Have you considered combining the power of Google Analytics with your Facebook Insights?

    Comparing this data can help you find Facebook fans who are most likely to convert.

    In this article I'll show you how to identify an optimum audience and match it with your Facebook fans for increased conversions.

    #1: Identify Your Buying Audience
    First let's look at your website. Google Analytics is the best way to identify which segments of your audience are most likely to convert to your

    Continue Reading about How to Increase Your Facebook Conversions Using Google Analytics →

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