Archives for 2022

Web3 Legal: What Projects Need to Consider

July 22, 2022

Are you looking into Web3 for business? Wondering about the legalities involved with NFT launches, accepting cryptocurrency as payment for goods, managing partnerships, and more?

In this article, you’ll learn what you need to know about the legal implications of doing business in Web3.

Why Marketers and NFT Project Owners Need to Understand the Legal Aspects of Web3

As the opportunities for businesses and marketers grow in Web3, the legal issues and challenges also grow.

Lawyers have more and more clients asking for guidance about

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How to Make YouTube Clips

July 20, 2022

Are you looking for creative ways to use video across social channels? Want to promote your own YouTube content or share snippets of other creators’ content?

In this article, you’ll learn how to create a YouTube clip to share across your business’ marketing channels.

What Is a YouTube Clip?

YouTube clips are shorter snippets created from longer videos. All clips include a link to the entire YouTube video. Any YouTube user can create clips from their own or other channels’ content. Once you’ve created a clip, you can easily share it

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How to Use LinkedIn Campaign Manager

July 19, 2022

Want to manage your LinkedIn advertising more efficiently? Looking for a reliable way to forecast LinkedIn ads results?

In this article, you’ll learn how to use eight useful LinkedIn Campaign Manager features including the Reach and Frequency Forecasting tool.

#1: How to Use Reach and Frequency Forecasting in LinkedIn Campaign Manager

In 2022 Q2, LinkedIn rolled out a forecasting tool for Campaign Manager, with the goal of helping advertisers estimate results and plan budgets. To access this feature, open Campaign Manager and click

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6 Steps to Create a Facebook Funnel That Converts

July 18, 2022

Want to improve your Facebook lead generation and conversions? Wondering what types of content will make a Facebook marketing funnel work better?

In this article, you’ll learn how to develop a Facebook funnel with organic and paid content.

#1: Map Out Your Facebook Marketing Funnel

First, plan your Facebook sales funnel and think about the type of content you can create to guide people efficiently through the buying cycle stages. A typical Facebook sales funnel has three buying cycle stages, plus a bonus fourth phase for returning

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