Social Media Monitoring Tools: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Oneforty and KISSmetrics Publish Cool Infographic on Social Media Monitoring: Their infographic is based on a survey of 150 social media professionals. It provides a list of popular social media monitoring tools and insights into how marketers use them.  Check out the useful data below.

social media monitoring

Mashable Follow “Changes The Way You Stay In The Know”: Mashable’s new Follow feature makes it easy to stay up to date on the subjects of interest to you and reinvents how you share content. Be sure to check out how this new tool allows Mashable to strengthen their community.

Foursquare Adds Friends’ Photos Feature: You can now see the photos your friends share on Foursquare when you all check into the same place. Location marketing is becoming more social.

foursquare

This new feature "works wonderfully for parties, elaborate brunches, and things like concerts and is an easy way to share photos."

Facebook Expands Social Reporting Tools: Facebook’s social reporting tools have been around for a while, but they have now expanded to more sections. You can now find them on Profiles, Pages and Groups.  The means the “marketers” using borderline tagging tactics can now easily be called out as spammers.

facebook photos

Facebook users now have more options to respond to being tagged in unwanted photos.

Google Lets Americans Edit Information on Google Map Maker: This service used to only be available outside of the U.S., but Google now lets Americans update and add to the information currently in their Google Map system.  This is a way of crowdsourcing improvements to their data which impacts other Google tools.

With the rise of location marketing, you might want to check out the information for your local businesses and update it if needed.

Here’s another social media tool worth a look.

Bobsled Allows Free Voice Calls on Facebook: Facebook users can download T-Mobile’s new Bobsled application and use it to call friends while on Facebook.

bobsled

Use Bobsled for free voice calls or leave both public and private messages for your friends on Facebook.

And don’t miss this:

Social Media Examiner’s Social Media Success Summit 2011: Check out the largest online social media conference! Help your business grow with social media.

What social media news caught your interest this week? Please share your comments below.

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About the Author, Cindy King

Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business from scratch by using social business networking. Other posts by »




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  • http://www.marketingm8.co.uk Peter L Masters MCIM

    Thanks for all the information on monitoring tools, very, very useful! Plus I really liked Mashable anyway, so I enjoyed the video and the update. I like their new idea, it almost seems a bit like Mashable meets StumbleUpon? Thanks again, have a great Easter holiday! Regards, Peter

  • http://lighthouseinsights.in/ Prasant Naidu

    We are moving from data to information on the internet and that’s what Mashable has done curating information for us. So curate, share it and then earn badges, who knows location would be next. But this move from mashable will see some other players jumping in. Going further we all will have a data warehouse in the cloud. Foursquare picture sharing and Facebook tightening up is more social great. Thanks Cindy to catch some things that i had missed.
    I am not being skeptic but one problem with foursquare is that the venues that are being added has no check. people are not thinking when they are adding and this could be one of the things when people would be adding stuff on the maps. I am yet to read more on the google thing but what are your thoughts on this?they will have to control this

  • http://www.klariti.com/ Anna

    Hi Cindy,

    The interesting takeaway for me was the 24% has at least three Twitter accounts. Interesting to know the breakdown of these accounts.

    Regards,

    Anna

  • http://www.bloggingfromparadise.com/ Ryan Biddulph

    Hi Cindy,

    Great post, I like the expansion of the social reporting tools.

    Questionable tagging wastes everybody’s time, both the tagger and the taggee. Pinpointing who does it and how often can help us weed out the spammers. If you are going to FB tag have a pure intent in mind before doing so.

    Thanks for sharing Cindy!

    RB

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  • http://cindyking.biz/ Cindy King

    Thank you Peter. Happy Easter to you too!

  • http://cindyking.biz/ Cindy King

    Thanks for your feedback Prasant. With regards to the Google Map news, yes, their website says they’ve got a control system in place and that they’ve had a similar system in place for mapping other countries. To be honest, I don’t know what I think about this. Although I’m north American, I’ve lived in Europe too long and can understand people’s reactions to their privacy from both sides. It’ll definitely be a resource tool for Google. But how will people use it?

    Last week I also read something about a German who went to court because the telephone company had tracked all of his movements through his cell phone over a period of time. There was map with all of his movements. I wonder how he would have felt if there were easy to find images of all the places he visited too. People react differently to that sort of thing.

  • http://cindyking.biz/ Cindy King

    Yes, that’s interesting. And another stat stuck in my head from last week. Read Jay Baer’s post about only 8% of the people in a recent survey using Twitter: http://www.convinceandconvert.com/social-media-marketing/is-twitter-massively-overrated/ Some of the comments there are insightful too.

  • http://www.SocialAna.com/ Ana Lucia Novak

    I’m crazy about infographics and tools. This infographic is quite useful to me and worth a poster print!

  • http://www.Frequence-Cosmique.com/ Gilles Vitu

    I always learn something new here !

    What social media news caught your interest this week?

    Crowdsourcing and Geolocation…

  • http://cindyking.biz/ Cindy King

    You’re welcome Ryan. With regards to tagging, I can’t help but make the comparison of how spam seemed to morph on Twitter. As soon as people caught on to one spam tactic and it stopped working, then the spammers came up with another tactic. So I hope these tools work well on Facebook.

  • Joanne

    Hi – I’ve been watching Amy’s video and she’s great!

  • http://lighthouseinsights.in/ Prasant Naidu

    crowdsourcing :)

  • http://lighthouseinsights.in/ Prasant Naidu

    Google crossing the line has been in discussion in europe, uk etc. out here in india google transit is doing lot of work but we still are far away from the geo location thing. And out here people would react the same way like the german did. Yes that’s where the whole geolocation thing becomes skeptic though foursquare tied up with cafe coffee day but that’s it. I guess the younger crowd needs to be informed and educated. Thanks and happy easter Cindy :)

  • janetaronica

    Thank you so much for sharing the infographic with your community! Keep rocking the awesome content over here, I learn something with every post.

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  • http://www.internetincomecode.com George Tee

    Hi Cindy, that infographic was really amazing. I love the way you present this update. There are a lot of fake profiles on Facebook which keeps tagging people to click their sites and it is really annoying. Good thing, Facebook has its social reporting tools.

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  • http://www.best-web-hosting-companies.com/ Kavya Hari

    I learned few things about monitoring tools. Thanks a lot Cindy for given here :)

  • http://www.best-web-hosting-companies.com/ Kavya Hari

    I learned few things about monitoring tools. Thanks a lot Cindy for given here :)

  • http://www.facebook.com/deus073 Doru Cristian Barin

    This is great!

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