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  • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30GET THE RECORDINGS

    How to Turn Your Local Customers Into Raving Fans

    by Michael Stelzner / May 13, 2011

    social media expert interviewIn this video I interview Ramon De Leon, the managing partner of six Domino's Pizza franchises in Chicago. As you can imagine, this is a very competitive market. But Ramon uses some unique social media marketing tactics that make the difference.

    Ramon shares these marketing tips and shows businesses how to use social media to attract local customers and turn them into raving fans.

    Be sure to check out the takeaways below after you watch the video.

    [vimeo clip_id="22309583" width="480" height="271"]

    Here are some of the things you'll learn in this video about social media marketing to local customers:

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    • How to use print marketing pieces to generate conversations and get more customers.
    • Why you should consider promoting your customers.
    • How to encourage people to come to your local business.
    • How to use photos to create an experience online.
    • How to use Twitter for real-time monitoring and what to look for.
    • The biggest thing businesses forget to do on Foursquare and why it makes the difference.
    • How to create stories for customers to talk about when they get back to their offices.
    • How to put out a social media fire.
    • How to get customers to brag about your products.

    Connect with Ramon on Twitter @ramon_deleon and look him up the next time you're in Chicago.

    How do you turn customers into raving fans? What tips do you have to share for local businesses? Please share them in the comment section below.

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    Tags: Local Marketing, Social Media Strategy

    About the authorMichael Stelzner

    Michael Stelzner is the founder of Social Media Examiner and Social Media Marketing World—the industry's largest conference. He's also the founder of the AI Business Society and the AI Business World conference. Michael hosts the Social Media Marketing Podcast and the AI Explored podcast, and is the author of the books Launch and Writing White Papers.
    Other posts by Michael Stelzner »

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