social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Tests New “Collections” Feature: Facebook is now testing Collections, a new Facebook feature which reminds us of another popular social platform, Pinterest. Only a few select brands, including Pottery Barn, currently have this new Collections feature to test.

facebook collections

Facebook Collections allows businesses to add a "Want" or "Collect" button to products and users can add this to a "Wishlist."

Social Media Examiner Turns 3! We are thrilled to celebrate our third birthday with you, along with over 178,000 newsletter subscribers, 7000+ members of our Networking Clubs and more than 102,000 of our Facebook fans. Thank you for making this possible!

Watch this video from Michael Stelzner, founder of Social Media Examiner

Google+ Local Updates Rating Scale: The recently updated rating scale makes it easier to “write accurate, useful reviews on Google+ Local.” You can “rate the food at a restaurant, or the quality of a mechanic” and behind the scenes, Google+ will “convert your ratings into numbers and factor them into the business’s precise 30-point score that shows up in Google+, Search and Maps.”

google+ local rating

Click on the Google+ Local icon in the left navigation bar, search for a local spot and click "Write a review."

Discussion From Our Networking Clubs: Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. Here are a few interesting discussions worth highlighting:

New Google+ App for Android and iOS  Supports Google+ Pages: This new Google+ app provides one of the “most highly requested features: support for Google+ pages.”

google+ app for android and ios

This new Google+ app gives page owners "the ability to post, comment and interact with their followers directly from their mobile device."

YouTube Announces Better Analytics: YouTube Analytics gives you “more tools to help you interpret the performance of your videos.” These improvements will help you track audience engagement better and make Analytics easier to use.

youtube analytics

In YouTube Analytics, you can "see Estimated Minutes Watched from the Views report or choose other data options from the Compare Metric drop-down menu."

TweetDeck Gets a New Look: “This update makes TweetDeck easier to use with design enhancements, personalization options and the addition of several frequently requested features.”

tweetdeck new look

TweetDeck now also has a lighter theme — a brand-new color scheme that offers dark text on a light background.

Groupon Serves Up Breadcrumb: Breadcrumb is “an easy-to-use, powerful and affordable iPad point-of-sale (POS) system that helps local restaurants, bars and cafés run more effectively.”

Tumblr Introduces Photoset:  Photoset is “a new app for creating and sharing beautiful high-res photosets on your iPhone or iPad.”


"The new Photoset app is an elegant way to create photosets, even if you're not using Tumblr."

Here’s an interesting tool worth noting:

Optimizely: A website optimization tool for A/B testing to help you increase engagement, interactions and conversions.

And don’t miss this:

Social Media Marketing World is Social Media Examiner’s latest mega-conference—taking place at the waterfront San Diego Marriott Marquis & Marina in San Diego, California on April 7-9, 2013.

As you’d expect, Social Media Examiner recruited the biggest and best names in the world of social media marketing for this conference. Only the best for you! Be sure to check it out.

What do you think? Please share your comments below.

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  • Nice information Cindy! Keen to know how facebook’s wishlist goes when it is rolled out to public. I also heard of facebook launching “want” button but for now this may be just a rumor. Is this same as wishlist feature that you mentioned here? Here is its first look from PCMag.,2817,2410724,00.asp

  • I’ve been reading and following Social Media Examiner since June 2010. Still love it to this day! 

  • Hey, thanks for this update. I downloaded “photoset” and got good information!

  • Happy Birthday!! Been following you guys since the beginning. THE best source for quick and timely information. You guys help people like us navigate this crazy fast highway called Social Media Marketing. 

  • Pingback: reputation management | Facebook Collections: This Week in Social Media + MORE 10/13/2012 | Free SEO Training()

  • Hi Mike, I look forward to your updates every day and always find them enriching. Congratulation on your three years.  Have been following your progress for the past 24 months or so.

  • Hi Cindy,

    Do you know when the collection feature will be available to everybody?

  • Pingback: Facebook tests Pinterest-style e-commerce tools |()

  • Can somebody see Facebook Collections ? I can’t and I was wondering if I’m the only one.

  • Cindy Baccus

    Happy Birthday Social Media Examiner!  Mike you have been such a giving person since I first found you almost 3 years ago.  I loved the look of your website and newsletter every day.  It made me smile and click “open” before opening any other info.

    Thanks for being such a great referral source for me.  You have provided an excellent blog to refer all my trainees to over the last few years.  

    You Are THE BEST!  Giant HUGS!

  • Thank you, Nick!

  • Cool! Thanks for the feedback, Alessandro.

  • Thank you, Amy!

  • Thank you, Gary!

  • Thank you, Cindy!

  • Hi Mihal, you can read more about Facebook Collections here:  They are only available on select Facebook Pages at this time.

  • Hisocial, we don’t know yet when they’ll roll out to everyone.

  • Yes, Moin. Facebook Collections has a Want or Collect button that helps you create Wishlists.

  •  Thanks for the link Cindy. I went to the pages mentioned in the article but still couldn’t find the collect function. Have you been able to see it ?

  • Hi Mihal, yes I can clearly see it. That’s how I got the screen shot from the Pottery Barn Facebook page that you see above. It sounds like this may not have rolled out where you are located yet.  

  • Both Facebook and SME rocks! Well
    done & Congratulation SME team.

  • Probably because I’m from Europe ..that might be the problem. US always get’s the good stuff first.

  • Maria

    I have been reading your posts for over a year now and slowly I am getting better at social media marketing, your practical posts are great for me and the ‘how to’ explanations help me a lot.  I am keen on the networking groups do you have one for the UK?

  • Or maybe Pottery Barn has it’s settings to only show this in the US… According to TechCrunch ( these brands are also trying out the Facebook Collections feature: Wayfair, Victoria’s Secret, Michael Kors, Neiman Marcus, Smith Optics, and 

  • Happy Birthday SME! I’ve been reading the SME blog and participating in events, discussions, etc. for over 6 months now. SME is truly something unique and extremely valuable! So thanks to the team for all you do.

    P.S. I am very excited about the Photoset app! I just downloaded it and can’t wait to try it out!

  • Pingback: Facebook Collections: This Week in Social Media | Social Media Examiner | Social Media Performance Group's Blog()

  • Millettechsale2

    Happy birthday to you !I love your website it is very beautiful and useful ,it helps me a lot !

  • Hi Marla, the Networking Clubs are all online:

  • SusieQGuru

    Thanks Michael…I treasure you support anf professionalism for at least two years .Happy Birthday and much success…

  • Kuree

    happy bday!

    seriously… you think optimizely is a tool wirth nothing?