4 Tips to Create the Perfect Cover Photo on Any Social Network

social media how to Are you proud of your social media cover photos?

Do you want to find out how to improve them?

Your cover photo is the first thing anyone sees when they visit your social media profiles.

Make that first impression a positive one.

In this article I’ll share tips to improve the quality and impact of your cover images today.

social media cover image tips

Find tips for creating the perfect social media cover photo.

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How to Build Your Credibility by Answering Questions

social media how to Do you want to use your in-depth experience to help others?

Are you a trusted resource?

Successful marketers spend time sharing what they know.

In this article I’ll share where you can answer questions from fans, customers and even strangers to build your credibility as a recognized resource.

Why Write Content That Answers Questions?

One of the easiest ways to create a solid community is to answer questions others have asked you before. Keep a running list of these questions and answer them via blog posts or social media. The right medium depends on the question.

The more information you can give, the more likely people will come to view you and your company as useful, trusted sources of information.

#1: Help Your Connections With Jelly

Jelly is a fairly new Q&A platform. It’s different from traditional forums in that it’s a smartphone app and uses photos or maps paired with questions. Users get or give answers, advice and guidelines in real time.

With Jelly, you can help your colleagues decide which headlines to use, do a little brainstorming or even help them find the best local pizza place.

jelly app

Ask and answer questions in real time.

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How Boolean Search Improves Your Social Media Monitoring

social media how toDo you search for information on social media?

Did you know that Boolean search isn’t just for search engines?

Many of the main social networks accept some form of traditional Boolean search operators, as well as their own, to help users identify specific information about content, brand mentions, even other users.

In this article I’ll show you how to use Boolean search on Twitter, Facebook and Google+ to get more detailed information from social media.

Why Use Boolean Search?

Boolean search can help you get a better idea of what’s being said about your products and services online, especially within a specific niche like an area or topic. The more specific a search is, the more accurate the information it reveals.

Let’s look at how Boolean search works on Twitter, Facebook and Google+.

#1: Filter Twitter for Topical Tweets

Twitter has a robust search section that uses traditional Boolean search operators. This screenshot of Twitter Support shows a number of them.

twitter boolean search

Twitter allows you to use many Boolean search options.

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