social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Sponsored Stories: Companies can now sponsor ads in the sidebar to republish check-ins and other updates made by the viewer’s friends.  This shows viewers what their friends have to say about the brands sponsoring these ads.  Watch the video below to see how it works:

Get Facebook Page Updates Via Email With Hyper Alerts: Many Facebook admins have been asking for this service to help them manage and develop their Facebook pages. Hyper Alerts is a free service that now does this. Read more about Hyper Alerts here and here and watch the video below to see how it works:

LinkedIn Launches InMaps to Visualize Your  Network: InMaps helps you to “understand the relationships between you and your entire set of LinkedIn connections.” LinkedIn filters your connections into different groups, and using different colors, shows you how everyone is connected. Although this may not be for everyone, some people will find the extra information useful for their professional networking.

Babylon Launches Live Translation Community: This new Q&A platform provides a great service for businesses with multilingual audiences.


Babylon is another Q&A social platform that makes it easy to ask questions and share knowledge about languages and translation.

Firefox Launches Targeted Advertising Cookie Opt-Out (TACO): All online marketers need to be aware of this new Firefox option to block behavioral ads.  This can impact the way marketers measure some of their campaigns.

firefox taco

Firefox users can now block personalized ads in an effort to maintain their privacy and this may impact how you measure your online marketing.

State of the Internet 2010 Infographic From Focus Research: Here’s a quick overview of how the web developed in 2010.

infographic social media-sharing

Click through to see the full infographic and get the data for the rest of the Internet.

Here’s one more new social media tool worth a look:

Zahmoo: An Online Story Bank: This is a great way for businesses, communities and families to collect and share stories. Find out more about how you can use stories to improve your marketing here.


Collecting and sharing stories in one central location makes it easier to find what's relevant for your marketing later on.

And don’t miss this:

Social Media Examiner’s Blogging Success Summit 2011: Starting February 1, this online mega-conference will help you use your blog for business and profit.

What social media news caught your interest? What do you think of the other news items this week? Please share your comments below.

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  • Ronald Sieber

    Interesting stuff! I like having the option of managing intrusions into my privacy. I think that this will generate huge debate and create a new industry of ways to reach people, hopefully in an ethical manner.

    …writing from Samoa

  • Love it, very useful

  • The first two items were super useful and I’ve actioned already. Thanks

  • Awesome update Cindy! There’s a lot to process here, thanks too for the links to assist in that.

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  • Yes Ronald, I’m sure you’re right. We’re going to hear more about privacy in the future..

  • Glad you liked it Dana!

  • That was fast, Sally 🙂

  • OBVAVirtualAssistant


    Great Post. Face book hyper alerts was really good and really thanks for all the useful tips you have given.
    And also i have never heard of Zahmoo and thank you again for for sharing it .


  • Your resources are too good and middle two websites are excllent

  • oh that’s great post Cindy!!! Thanks for sharing privacy tips with us.. it will help us in many ways by the way!!! Loved your article.. 🙂

  • Great roundup this week! Excited about Hyper Alerts!

  • Great news items, anyone who’s out of the loop wouldn’t have known about these things coming up.

  • i love the point of getting alerts about facebook page,, this is great,, but i never did this before.i will need to explore it a bit more to use it in good way..

  • Klaudia

    thank you for posting this article – useful!

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  • i really like hyperalerts features of facebook…

  • Amanda Genther

    I was most interested in Hyper Alerts! Just the other day, I was on hootsuite and noticed that I missed a fan’s comment on my page. This is hopefully going to solve everything. Thanks for sharing!

  • Eric

    Yowsa! Lots of interesting and pertinent stuff here. I hope I have enough time to dig in to each of them today – before I loose them in the torrent of info that continues to churn from social media topics!
    I don’t know if I “get” the sponsored stories yet so I need to go and see it for real – do you know where this is currently in place on FB?
    Thank you.

  • Hi Cindy, just checked this Live Translation Community by Babylon, i am sure it will help guys like me who have good clientele in non english speaking countries like china and latin america.. looks powerful

  • I love the new notification option for facebook page admins, that is such a useful tool. Thank you for posting about it