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Do you need to improve your Facebook ad performance?

Wondering how to avoid serving the same ad to the same people too many times?

In this article, you’ll discover the common causes of ad fatigue and how to solve audience overlap.

How to Use the Facebook Audience Overlap Tool to Prevent Ad Fatigue by Michelle Morgan on Social Media Examiner.

How to Use the Facebook Audience Overlap Tool to Prevent Ad Fatigue by Michelle Morgan on Social Media Examiner.

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Discover the common causes of ad fatigue on Facebook and how to solve audience overlap.

social media researchWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.

On this week’s Social Media Marketing Talk Show, we explore Instagram’s new API with scheduling with Alisa Meredith, more Facebook news feed updates, new Instagram Stories post types, and other breaking social media marketing news of the week!

Watch the Social Media Marketing Talk Show

If you’re new to the show, click on the green “Watch replay” button below and sign in or register to watch our latest episode from Friday, February 2, 2018. You can also listen to the show as an audio podcast, found on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.

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Wondering how video can support your sales process?

Looking for tips on how to use video in your marketing funnel?

To explore how video can turn leads into customers, I interview Marcus Sheridan.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Marcus Sheridan, an amazing keynote speaker. Formerly known as The Sales Lion, Marcus is a partner at IMPACT, a digital sales and marketing agency. He also wrote the book They Ask You Answer and co-hosts The Hubcast Podcast.

You’ll discover how to create four types of video that are essential to a company’s online sales process.

Marcus explains the importance of involving your sales team in your videos and how to help them shine on-camera.

How to Use Video Content to Sell featuring insights from Marcus Sheridan on the Social Media Marketing Podcast.

How to Use Video Content to Sell featuring insights from Marcus Sheridan on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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Social Media Marketing Podcast 287. In this episode Marcus Sheridan explores how to sell with video.

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business.

Watch The Journey: Episode 15

The Journey, a Social Media Examiner production. Mike is on a mission to grow his company's customer base by more than 62%, year over year. Watch as he inspires and mobilizes his marketing team to take action.

The Journey, a Social Media Examiner production.

Episode 15 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to grow his company’s customer base by more than 62% year over year.

In this episode of The Journey, Mike deals with emails that were sent to the wrong audience, spam traps, and webinar sequences that aren’t working.

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Don’t miss an episode! Subscribe to The Journey on YouTube.