Do you use YouTube in-stream ads? Do you know whether people are watching and engaging with your ads?
In this article, you'll learn how to analyze your skippable YouTube in-stream ads.
Analyzing YouTube Video Campaigns in Google Ads
Your YouTube TrueView in-stream campaigns might be focused on actions—meaning you're looking to drive traffic or push sales and conversions—or building brand or product awareness. But no matter your goal, we're going to look at a few ways to analyze the metrics of your skippable in-stream ads to see if