Facebook recently announced more than 750 million active users worldwide. That’s ACTIVE users. Half use Facebook several times a day. Plus, 75% of marketers plan to increase their use of Facebook in 2011!
So let me ask you a question. Is your business leveraging the power of Facebook?
Keep reading to learn what’s changed with Facebook and to find out about a special event (from Social Media Examiner) just for businesses.
How Has Facebook Changed?
Facebook has changed a lot in the previous months—for example:
- Tabs are gone.
- Static FBML has been phased out.
- Users can masquerade as a page.
If a user can masquerade as a page, one of your competitors can leave a comment on your pages, promoting their page (brand) to your users. Get ready for a new kind of spam!
But there are many positive changes as well.
- Pages have been redesigned to be cleaner and less cluttered.
- You have more control over your news feed.
- You can get an email when anyone comments on your pages.
- iFrame apps have replaced Static FBML.
- You can offer deals to people checking in on a mobile device.
And did you know that you can make Skype calls from Facebook? Facebook is doing everything it can to become a one-stop source for people’s communication needs. And this is precisely why it’s so important for businesses.
How to Master Facebook for Business
If you’d like to learn how to take your business experience on Facebook to the next level, check out our latest Facebook Success Summit.
Watch this quick overview.
For much less than the cost of an in-person conference, you’ll learn from 19 of the world’s most respected Facebook experts in the privacy of your own office or home. They’ll give you the latest tips and techniques for using Facebook to boost your sales.
Social Media Marketing Society (Ongoing Online Training)
Want to gain marketing confidence and accelerate your career? Try the Society to discover new marketing ideas, improve your results, get support, and become indispensable. Join us for ongoing training, insight from pros, and a community of supportive marketers who understand you.
START YOUR TRIAL MEMBERSHIP
Why is this important? Because many people prefer to do business with companies that have a strong social media presence. They prefer to do business with people they know, like and trust. And using Facebook is the fastest way to create those kinds of relationships.
Put Google Analytics to Work for Your Business (Online Training)
Ever thought, "there's got to be a better way" when it comes to tracking your marketing activities? Are you forced to make decisions based on limited data? With the right training, you can use Google Analytics to measure all of your marketing efforts with certainty.
You’ll stop the leaks in your ad spending, justify your marketing spend, gain the confidence you need to make better marketing decisions, and know what’s working at every step of the customer journey. Let the world's leading analytics pro show you the way. Check out our new Google Analytics for Marketers course from your friends at Social Media Examiner.CLICK TO LEARN MORE: ANALYTICS TRAINING
Our summits not only attract the best speakers, they also attract the best attendees. Employees from General Mills, Microsoft, Xerox, Sears, Disney, CNN and thousands of small businesses have attended our previous online conferences.
So if you sign up, you know you’ll be in good company. And 96% of the people who attended last year’s Facebook summit said they would attend again.
The summit starts October 5 and runs the entire month. The sessions are spread out so you have plenty of time to absorb all that knowledge. Each session is recorded, and you can download videos and transcripts.
We’ve even created a private LinkedIn group so you can stay connected with other participants throughout the conference.
- Guy Kawasaki, author of 10 books
- Mari Smith, co-author of Facebook Marketing: An Hour a Day
- Richard Krueger, co-author of Facebook Marketing for Dummies
- Paul Dunay, co-author of Facebook Marketing for Dummies
- Ekaterina Walter, social media strategist for Intel
- Chris Treadaway, co-author of Facebook Marketing: An Hour a Day
- Michael Stelzner, author of Launch: How to Quickly Propel Your Business Beyond the Competition
Sign up now and save 50%! Nowhere else can you learn from this many Facebook pros, ask questions, get videos of all sessions and stay connected for such a low price.
But wait! I almost forgot to mention the seven FREE bonuses worth $343 that you will get as soon as you sign up.
Go here for more information and access to a FREE class called Facebook News Feed Optimization: How to Dramatically Increase Your Visibility and Engagement.
But don’t take too long to decide. Seating is limited and many of our previous summits have sold out!