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    Category: Podcast

    5 Levels of AI Marketing Mastery: How to Level-Up Your Use of AI

    October 15, 2024

    Are you ready to take your use of AI to the next level? Wondering how to integrate AI more deeply into your marketing plans?

    In this article, you'll discover the steps to becoming highly proficient in AI.

    Why Marketers Need to Master AI

    Many marketers report feeling overwhelmed by the sheer volume of tasks they need to accomplish with limited time, talent, and budget. 

    Artificial Intelligence (AI) solves this common challenge by allowing marketers to automate repetitive tasks, generate ideas more quickly, and predict trends

    Continue Reading about 5 Levels of AI Marketing Mastery: How to Level-Up Your Use of AI →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    B2B Product Positioning: How to Be Certain Your Product Sells

    October 10, 2024

    Do you sell products in the B2B market? Looking for a model to clearly differentiate your product's value?

    In this article, you'll discover a 5-step process for developing powerful B2B product positioning.

    This article was co-created by April Dunford and Michael Stelzner. For more about April, scroll to the end of this article.

    Why Product Positioning Matters for B2B Companies

    Product positioning defines how your product is the best in the world at delivering value to a specific set of customers. It's an input to almost everything

    Continue Reading about B2B Product Positioning: How to Be Certain Your Product Sells →

    Advanced AI Copywriting: How to Train AI to Write Like a Pro

    October 8, 2024

    Feeling overwhelmed by the constant demand for fresh, engaging content? Looking for ways to scale your copywriting without losing your personal touch?

    In this article, you'll discover how to build an AI persona that writes in your voice and style.

    This article was co-created by Jeff Hunter and Michael Stelzner. For more about Jeff, scroll to the end of this article.

    The AI Revolution in Copywriting: From Threat to Opportunity

    You aren't alone if you initially saw AI as a threat to your business model.

    In November 2022, the

    Continue Reading about Advanced AI Copywriting: How to Train AI to Write Like a Pro →

    TikTok Updates for 2025: What Marketers Need to Know

    October 3, 2024

    Are you keeping up with TikTok's rapid evolution? Wondering how to leverage its newest features for your business?

    In this article, we'll explore TikTok's game-changing updates, including extended video lengths, enhanced DMs, and the revolutionary TikTok Shop.

    What's New for TikTok Marketing Trends

    TikTok has emerged as a powerhouse platform, continuously introducing new features and opportunities for businesses and content creators alike. 

    Recently, video marketing strategist Keenya Kelly shared her expert insights on the

    Continue Reading about TikTok Updates for 2025: What Marketers Need to Know →

    Implementing AI Across Your Company: A Comprehensive Method

    October 1, 2024

    Are you facing pushback when trying to introduce AI tools in your company? Wondering how to turn skeptics into AI champions?

    In this article, you'll discover strategies for overcoming resistance, building enthusiasm, and creating a collaborative AI learning environment that drives innovation and productivity.

    The Imperative of Company-Wide AI Adoption

    Before delving into the intricacies of implementation, it's crucial to understand why company-wide AI adoption is so important. Ashley Gross–AI strategist and founder of the AI Workshop

    Continue Reading about Implementing AI Across Your Company: A Comprehensive Method →

    Social Media Marketing Podcast

    ai explored podcast
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