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  • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Category: Podcast

    Writing Facebook Ad Copy That Converts

    December 13, 2019

    Want to write persuasive Facebook ad copy that sells? Wondering how to get your Facebook ads to work better?

    To explore what marketers need to know about writing Facebook ad copy that converts, I interview Molly Pittman on the Social Media Marketing Podcast.

    Molly is a Facebook ads strategist and co-host of the Perpetual Traffic podcast. Her course is called Train My Traffic Person.

    Molly provides a three-part framework to follow for creating Facebook ads that work and shares three hooks to build your ads around.

    Listen to the

    Continue Reading about Writing Facebook Ad Copy That Converts →

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    Facebook Ad Trends: What Marketers Need to Know

    December 6, 2019

    Are you keeping up with changing Facebook ad trends? Wondering which Facebook ad placements you should focus on?

    To explore what marketers need to know about the latest Facebook ads trends, I interview Rick Mulready on the Social Media Marketing Podcast.

    Rick, a Facebook ads expert, is the host of The Art of Online Business podcast. His course, Fundamentals, focuses on Facebook and Instagram ads.

    Rick explores the three biggest trends Facebook advertisers need to be aware of and shares how marketers can make the most of these trends to

    Continue Reading about Facebook Ad Trends: What Marketers Need to Know →

    How to Use Instagram to Generate Organic Leads

    November 29, 2019

    Are you using Instagram to connect with new prospects? Wondering how to generate leads without using Instagram ads?

    To explore how to use Instagram for organic lead generation, I interview Jenn Herman on the Social Media Marketing Podcast.

    Jenn is an Instagram marketing expert and co-author of Instagram For Dummies. Her live course is called Instagram Intensive.

    Jenn explains how to optimize your Instagram profile for lead generation. She also shares several ways to optimize Instagram content to give it the best chance of converting

    Continue Reading about How to Use Instagram to Generate Organic Leads →

    Magical Words That Sell: How to Build Trust in Your Marketing

    November 22, 2019

    Do your marketing messages make you trustworthy? Are you using the right words and phrases?

    To explore how words can build trust with customers, I interview Marcus Sheridan on the Social Media Marketing Podcast.

    Marcus is a renowned keynote speaker and the author of They Ask, You Answer. He also runs a digital sales and marketing agency called Impact, and does workshops on digital sales and marketing for corporations.

    Marcus shares words and phrases you can use to market your business and explains how most of us are doing it

    Continue Reading about Magical Words That Sell: How to Build Trust in Your Marketing →

    Facebook Ads Strategy: A New Approach for a Competitive Marketplace

    November 15, 2019

    Have your Facebook ads stopped working? Wondering what needs to change?

    To explore a new approach to Facebook ads strategy, I interview Nicholas Kusmich on the Social Media Marketing Podcast.

    Nicholas is a Facebook ads strategist with H2H Media Group. He hosts the Accelerated Results podcast and is the author of Give: The Ultimate Guide to Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI.

    You'll discover how Facebook ads have changed over the last few years and find tips to help you change your

    Continue Reading about Facebook Ads Strategy: A New Approach for a Competitive Marketplace →

    Social Media Marketing Podcast

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