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  • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Category: How To

    Are You Using Social Media as Social Proof?

    August 27, 2010

    Did you know you can use social media to influence website visitors to stick around, read your content, become a subscriber or even tell their network about you or your business?

    You can, and social media can be more effective than other forms of influence, as you’ll see in a minute.

    First, let’s talk about the phenomenon I’m referring to. Influencing people you don’t know (in this case, new web visitors) by using information is known as social proof.

    Continue Reading about Are You Using Social Media as Social Proof? →

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    9 Ways to Sell Social Media to the Boss

    August 25, 2010

    Conversations are happening online with or without you. This is one of the most frequently used social media sayings. If you're engaging with social media for your company, it’s almost second nature.

    However, there are still many who are struggling to ‘sell’ social media to their executives.  And as Doug Frisbie, Toyota National Marketing Manager says, “The price of inactivity is greater than the risks of anything we’d be doing in social media.”

    Let’s explore 9 ways you can make a good case for social media programs.

    Continue Reading about 9 Ways to Sell Social Media to the Boss →

    7 Facebook Marketing Tips From World’s Top Pros

    August 24, 2010

    It's no secret that Facebook is the most powerful social network on the planet. With 500 million active users, Facebook represents a huge opportunity for smart businesses.

    To take your Facebook marketing to a new level, here are hot Facebook marketing tips direct from the top industry pros. You'll want to incorporate these priceless ideas.

    The best way to get the most from Facebook is to model the best. Find out who's doing it right and getting real results, and model their strategies. Here are seven ideas from the top authorities in

    Continue Reading about 7 Facebook Marketing Tips From World’s Top Pros →

    How to Use Your Blog to Drive Social Sales

    August 18, 2010

    No matter how great your company is at playing the social media game, let's not kid ourselves... The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes.

    The real question is how many people are buying what you're selling?

    Unfortunately, getting your blog readers to buy what you're selling, especially if you run an online business, can be difficult.  This article will reveal a proven technique to turn your blog into a sales engine.

    Continue Reading about How to Use Your Blog to Drive Social Sales →

    9 Ways to Use Social Media to Inspire Your Writing

    August 13, 2010

    Whether you're a personal blogger, business blogger, article marketer, copywriter, novelist, poet, student writing an essay or any other form of writer, social networks provide a vast array of ways to get inspired to write.

    This can be considered one of the best ways to beat a case of old-fashioned writer's block.  You just need to know where to look and set up some channels to provide at-your-fingertips-access when you need it.

    Here are nine ways to use social media to find writing inspiration.

    Continue Reading about 9 Ways to Use Social Media to Inspire Your Writing →

    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

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