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    • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Category: Expert Interviews

    Remaining Relevant in an AI World

    Is AI making it harder to differentiate your work? Wondering how to protect your intellectual property from improper use? 

    In this article, we’ll explore how to remain relevant in the emerging AI world.

    Why Should Marketers Pay Attention to AI?

    The rise of artificial intelligence (AI) is rapidly transforming the business landscape. While AI offers immense opportunities for growth and efficiency, it also poses significant threats to traditional ways of working. As Ben Angel, author of The Wolf is at The Door: How to Survive and

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    Social Media Marketing

    Industry Report

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    How to Build a Thriving Marketing Business While Working Full-Time

    Want to open your own marketing agency? Wondering how to build a successful side business while maintaining a full-time job?

    In this article, you’ll discover tips for time management, setting client expectations, delegating tasks, and maintaining a healthy work-life balance while building your marketing side-hustle.

    From Hobby Blog to Successful Brand, the Journey of ‘Jenn’s Trends’

    In today's fast-paced and competitive world, many professionals are seeking ways to pursue their passions and boost their income without sacrificing the

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    YouTube Updates: Shopping Features, Creator Tools, AI Disclosure, and More

    Are you up to date on changes from YouTube? Wondering which recent YouTube updates are important to marketers and business owners?

    In this article, we explore YouTube changes that affect your marketing.

    #1: YouTube Shorts 

    Remix a Remix on YouTube

    Creators can now remix previously remixed Shorts via Sound, Cut, Collan, or Green Screen. Before this launch, remixing was only possible from a source video. Now, YouTube allows creators to use a part of an already remixed Short in their own Short.

    Our Take: Remixing a remix on

    Continue Reading about YouTube Updates: Shopping Features, Creator Tools, AI Disclosure, and More →

    Content That Triggers Massive Reach on Social Media

    Want to use organic content to grow your reach? Wondering what types of content create engagement the algorithm values? 

    In this article, we’ll explore the type of content that triggers massive reach on social media.

    Why Is Social Content Important in 2024?

    In the ever-evolving world of digital marketing, creating content that captures attention and drives engagement on social media platforms is crucial for success. Andy Crestodina, co-founder and strategic director of Orbit Media and author of Content Chemistry, shares his

    Continue Reading about Content That Triggers Massive Reach on Social Media →

    How to Grow Your Agency Through Socially Responsible Marketing

    Wondering how to prioritize inclusivity, emotion, and social impact in your agency’s work? Looking for a proven model to follow? 

    In this article, discover the keys to conscious agency growth from a serial entrepreneur who has launched several successful companies.

    Conscious Growth Marketing Through Diversity and Inclusion

    In today's increasingly diverse and interconnected world, embracing diversity and inclusion has become critical for businesses across all industries. This is especially true in marketing, where understanding

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    Social Media Marketing Podcast

    ai explored podcast

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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