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    Author: Val Razo

    How to Use Instagram for Customer Service

    Are your customers on Instagram? Wondering how to use Instagram for customer service?

    In this article, you'll discover five tips to improve your customer service on Instagram.

    #1: Add Customer Service Contact Info to Your Instagram Bio
    Consumers will lose confidence or interest in a business if their questions are ignored so make sure you tell them you provide in-app customer service on Instagram. Put this information in your Instagram bio because it's the first thing visitors will see

    Continue Reading about How to Use Instagram for Customer Service →

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    Holiday Marketing on Instagram: 6 Tips for Marketers

    Looking for ways to market your products on Instagram during the holidays? Want to generate more seasonal sales?

    In this article, you'll find six tips for holiday marketing on Instagram.

    #1: Drive Sales and Generate Leads With Shoppable Instagram Posts and Holiday Gift Guides
    Finding the right gifts for friends and family can be a daunting task so many holiday shoppers delay those purchases. In fact, more than 50% of U.S. consumers are last-minute shoppers. To cater to them, consider publishing a gift guide with gift ideas to ease

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    How to Use Instagram Stories for Market Research: 5 Ideas for Marketers

    Looking for new ways to conduct market research? Wondering how to get feedback from your highly engaged Instagram followers?

    In this article, you'll learn how to use five Instagram Stories features to gather valuable feedback.

    Why Gather Consumer Feedback via Instagram Stories?
    Businesses know that making customers happy is a proven way to increase revenue. If you want to know your customers' opinions about your business, product, or service, it's important to gather customer feedback.

    Consumers aren't shy about sharing their

    Continue Reading about How to Use Instagram Stories for Market Research: 5 Ideas for Marketers →

    How to Use Instagram Customer Reviews for Maximum Impact

    Are you taking full advantage of glowing reviews from your best customers? Looking for actionable ways to increase your social proof on Instagram?

    In this article, you'll learn how to leverage customer testimonials in your Instagram feed, in Stories, and on IGTV.

    Why Promote Customer Reviews and Testimonials on Instagram?
    With more than 1 billion monthly active users, 83% of whom use the platform for product discovery, Instagram has great sales potential for brands of all sizes and niches. However, it’s nearly impossible to convince

    Continue Reading about How to Use Instagram Customer Reviews for Maximum Impact →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 14th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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