Social Media Marketing | Social Media Examiner
Your Guide to the Social Media Jungle
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Do you want to do more with your Facebook cover image?
Wondering how other businesses are using Facebook cover images?
Your cover image is the perfect space to tell visitors more about your brand or products or drive home a call to action.
In this article, you'll discover 12 creative ways to use your Facebook cover image for business.
Continue Reading about 12 Creative Ways to Use Facebook Cover Images for Business →
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Are you struggling to keep up with your social media marketing tasks?
Looking for ways to increase productivity?
Incorporating a few changes into your social media marketing can help simplify processes, improve efficiency, and free up your time.
In this article you'll discover eight tips to help busy social media marketers be more productive.
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Want to raise the bar on your social media?
Are you monitoring your competitors?
Knowing what works for the competition helps improve your own social media marketing.
In this article you'll discover six ways to reveal insights about your competitors' social media marketing.
Continue Reading about How to Discover Social Media Insights About Your Competitors →
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Is your Twitter account unmanageable?
Do you want to clean up your followers and profile?
A well-managed Twitter account improves your branding and helps you engage with your audience.
In this article you'll find six tips to clean up and revitalize your Twitter account.
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Are you listening to what people are saying about your company?
Are you responding to those comments?
The goal of social listening isn't just to hear what others are saying about you, it's to act on those discussions.
In this article you'll discover what social listening is, how it works and how responding improves communication.
What Is Social Listening?
Many social marketers think social listening is just paying attention to metrics. But metrics are just a part of it.
Continue Reading about How Social Listening Can Improve Your Marketing →
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When was the last time you looked at the words in your Twitter profile?
Is your Twitter bio interesting?
A little personality in your Twitter description makes you stand out from the masses and entices people to follow you.
In this article you'll discover how to share your personality to create a unique Twitter profile that brings you more followers.
Continue Reading about How to Make Your Twitter Profile Stand Out →
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Do you need to bump up your conversion rate?
Have you put social media front and center to help you do that?
The underlying power of increasing your conversion rate is targeting the right kind of traffic. Where does the right kind of traffic come from? It comes from social.
In this article you'll discover three ways you can use social media to enhance your conversion rate.
#1: Improve Signups With Social Login
Social logins allow users to sign up for and log into your website, app, list or service through their social accounts,
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Is your Twitter engagement lagging?
Are you looking for tips to get your numbers back up?
A few simple tweaks can get you more attention and interaction on Twitter.
In this article you'll discover five ways to improve your tweets and up your engagement.
#1: Refine Your Twitter Bio
The most important thing you can do on Twitter is optimize your bio.
Even if people never read a single tweet, they'll see your bio. And when they do, they'll make a snap decision about whether to follow you.
Continue Reading about 5 Ways to Boost Your Twitter Engagement →
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Is social media working well for you?
Are you approaching it the right way?
Everyone uses social media differently, and the approach you use should be based on your goals.
In this article I'll share three ways to use social media to get the results you want for your business.
#1: Sell Products or Services
The instant nature of social media is ideal for sales. It's no wonder social networks have become full-blown marketing channels. Those using a sales approach make no bones about the fact that they want you to buy their product
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Do you want to be a sought-after resource in your niche?
Do you need tips on how to become a Twitter influencer?
To be a leader on Twitter, it's important to understand the dynamics of Twitter conversations and the role of influencers.
In this article I'll show you the two most important types of Twitter influencers and how you can become one.
Study and Map Twitter Conversations
Recently, the Pew Research Group and the Social Media Research Foundation conducted an in-depth study of Twitter conversations. They examined thousands
Continue Reading about How to Become a Twitter Influencer: Science and Practice →
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Do your tweets get noticed?
Are you getting enough engagement on Twitter?
Twitter's true value is in its engagement. Unless people are engaging with you on Twitter, you're wasting your time.
In this article I'll share 10 tweeting techniques that lead to better engagement.
#1: Keep Tweets Under 110 Characters
Twitter's legendary character restriction seems short, but if you're maxing out your character count, your tweets are too long.
Shorter tweets with around 110 characters get 17% higher engagement, and there's a reason for
Continue Reading about 10 Twitter Tactics to Increase Your Engagement →
